Advertising campaign "Leonard Cheshire Disability (Change the way you see disability)"
TV ads
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CHARITY FOR THE DISABLED: Love & Sex
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CHARITY FOR THE DISABLED: Sweet shop
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CHARITY FOR THE DISABLED: Stick
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CHARITY FOR THE DISABLED: Rubbish
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LEONARD CHESHIRE: Education
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LEONARD CHESHIRE: Sneaking Up
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LEONARD CHESHIRE: Lesson
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Leonard Cheshire Disability: Creature Discomforts
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Leonard Cheshire Disability: Love & Sex
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| View online or Subscribe now | |
| Released: | July 2008 |
| Advertiser: | LEONARD CHESHIRE  |
| Brand name: | CHARITY FOR THE DISABLED |
| Agency: | Aardman Animations |
| Country: | United Kingdom |
| Category: |
Public awareness messages
|
| Tags: |
Social Advertising
Creativity
|
Credits:
Brief: Help change attitudes about people with disabilities. The character voices are based on unscripted interviews with young disabled people talking about the issues that affect their lives.
Client: Leonard Cheshire Disability
Production Company: Aardman Animations
Agency Creative: Simon Riley
Agency Producer: Spru Rowland
Producer: Helen Argo
Director: Steve Harding-Hill
Designer: Sylvia Bennion
Production Manager: Stephanie Owen
Editor: Michael Percival, Dan Lincoln, Dan Williamson
Model-Making Manager: Chris Entwistle
Model-Making Team Lead: Lee Tetzner
Art Director: Kitty Clay
Director of Photography: Mark Chamberlain
Animator: Yago Alvarez, Dave Osmand, Chris Sadler, Inez Woldman