Many consider the 1971
"Hilltop" commercial as one of the most memorable advertisements of all time. The song made famous by the commercial inspired numerous renditions and translations, three top 40 records (two versions in 1971 and one in 1998), and an overwhelming reaction from thousands of consumers thanking Coke for releasing such a simple yet powerful message.
Creative Director: Bill Backer
Art Director: Harvey Gabor
Director: Roberto Malenotti
Agency Producer: Phil Messina
Music: Billy Davis, Roger Cook, Roger Greenaway, Bill Backer
The TV Commercial titled Hilltop was done by McCann New York advertising agency for brand: Coca-cola in United States. It was released in the May 2000.