COMCAST: MOTHER'S DAY

	View online or Subscribe now
Released:	June 2009
Advertiser:	COMCAST
Brand name:	COMCAST TELEPHONE SERVICES
Agency:	O Positive
Country:	USA
Category:	Commercial public services
Awards:	Cannes Lions 2009 Film Bronze
Tags:	Cannes Lions 2009

Credits:

Type of Entry: Product & Service
Category: Commercial Public Services
Title: MOTHER'S DAY
Advertiser/Client: COMCAST
Product/Service: COMCAST TELEPHONE SERVICES
Entrant Company: O POSITIVE New York, USA
Advertising Agency: GOODBY SILVERSTEIN & PARTNERS San Francisco, USA
Creative Credits
Creative Director: Mike McKay/Will McGinness
Copywriter: Dan Hofstadter
Agency Producer: Tanya Lesieur/Michael Damiani
Account Supervisor: Aaron Kennedy
Production Company: O POSITIVE New York, USA
Director: Kenny
Producer: Ralph Laucella/Devon Clark
Editor: Paalrui, Hutchco Technologies
Art Director: Jason Campbell
Details
Brief Explanation:
Comcast.com's special offer on Mother's Day brings sons around the world out of the woodwork to call their moms on the cheap. Moms are knocked off their feet - literally - with surprise when their loved ones remember them on Mother's Day. Comedic vignettes of the Mother's Day special calling offer for Comcast clients' drive the message home.