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DEPARTMENT FOR TRANSPORT: Moment of doubt
Stills from video click to enlarge
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| Released: | July 2007 |
| Brand name: | DEPARTMENT FOR TRANSPORT  |
| Agency: | LEO BURNETT |
| Country: | United Kingdom |
| Category: |
Public health & safety
|
| Awards: |
BTAA 2008
BTAA 2008 Diploma Awards
ADC Awards 2008 TV Distinctive Merit
ADCE Awards 2008 Film Gold
London International Awards 2008 TV & Cinema Silver
|
| Tags: |
tv-spot
Social Advertising
PUBLIC HEALTH & SAFETY
Work
Award show winner
|
Credits:
The multimillion-pound campaign, created by ad agency Leo Burnett, aims to change the casual attitude to drink-driving among young men who drink relatively lightly but are still over the limit.