| Examples: ELASTOPLAST, United Kingdom, TBWA\ |
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ELASTOPLAST: Elastoplast 'every Elastoplast tells a story' viral
Stills from video click to enlarge
| View online or Subscribe now | |
| Released: | August 2008 |
| Brand name: | ELASTOPLAST  |
| Agency: | TBWA\ |
| Country: | United Kingdom |
| Tags: |
Viral
|
Credits:
a viral and microsite for Elastoplast, aiming to make the product more exciting for children.
TBWA/London created a spot to promote their online component which is aimed to drive affinity to the brand by celebrating the tall tales that kids tell when they get a bump or a scratch - www.elastoplaststories.co.uk
Product: Elastoplast
Agency: TBWA/London
Creatives: Rakesh Mistry at Skive (Designer)
Mimic (Editor)
Martin McAllister and Theo Bayani (Copywriter)
Martin McAllister and Theo Bayani (Art Director)
Production Company: Skive
Country: United Kingdom
First Aired:13-Aug-08
Media:Digital
Country:United Kingdom
Agency:TBWA\London
Client:Beiersdorf UK