Ford Focus: Ode (60 sec)

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Released:	February 2008
Advertiser:	FORD
Brand name:	Ford Focus
Agency:	Ogilvy London
Country:	United Kingdom
Category:	Cars
Tags:	Creative review Noam Murro

Credits:

New Ford Focus "Beautifully Arranged"

The New Ford Focus ad features 21 instruments made from the parts two new Focus cars. Not only have they been made for real but trained musicians were used to play a specially created track by movie composer Craig Richey. The ad agency selected one of the worlds top Directors Noam Murro to capture Ford's latest TV ad, shot in LA.

Agency: Ogilvy London; Wunderman
Director: Noam Murro
Production: MJZ

Composer: Craig Richey
Director Ejecutivo Ereativo: Greg Burke

Director de arte: Dom Sweeney
Redactor: John Crozier
Productor: James Brook-Partridge
Music Title: "Ode To a Ford"
Compositor: Craig Richey
Productora: Circle Productions

Post Production: The Mill

Spot Title: "The Ford Focus Orchestra"