Ford Focus 2008: Thrill Ride

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Released:	March 2008
Advertiser:	FORD
Brand name:	Ford Focus
Category:	Cars

Credits:

Check out the roller-coaster ride Hatch Studios has created for the new Ford Focus. The car is rocketed through an awesome array of Japanese-inspired visuals that feel like a mishmash between the Scion Deviants and The Happiness Factory. It was nice to see the absorbing characters and experimental environments along the ride, when they could have just as easily been sleekly rendered and super-glowy with lots of ambient occlusion. That, along with the killer camera work make this a solid piece.

Credits: Directed by Larissa Ulisko & RIchard Rosenman
Exec. Produced by Randi Yaffa
Character designs by Chris Cann
Modeling by Chris Crozier, Rowan Simpson, Abdul Ali Mohamud, Raden Slipicevic
Animation by Scott Guppy & Kevin Vriesinga
Texturing by Marcin Porebski, Steven Hollman
Lighting & rendering by Richard Rosenman
Compositing & design by Larissa Ulisko
Online at Technicolor w/ Alex Boothby
Pyrotechnics by Bondi