Frito-Lay: Love & Sockets

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Released:	March 2009
Advertiser:	FRITO-LAY
Agency:	Goodby, Silverstein & Partners
Country:	USA
Category:	Savoury foods

Credits:

Synopsis: Little Boris lives in a beautiful land filled with mechanical fireflies. Everyone is aglow with happiness. Everyone that is, but Boris.

Enter the world of Frito-Lay’s Dips and Chips—a magical place where the stars have aligned and everyone always finds their perfect match. “Made for Each Other” is about that brilliant moment where two worlds collide to make an even greater whole. Like the pieces of a puzzle or a key to a lock, they’re a perfect fit. Much like Dips and Chips, when our two heroes meet you just can’t help but smile.

Launch Date: 02/09/09
Client: Frito-Lay North America

Agency: Goodby, Silverstein & Partners
Assoc. Partners, Group Creative Directors: Hunter Hindman, Rick Condos
Art Director: Jessica Feeney
Senior Writer: Alexandra Tyler
Executive Producer: Amanda Cox
Sr. Producer: Julie Hart
Producer (Music): Todd Porter
Producer: Jonathan Percy
Account Director: Nancy Reyes
Account Manager: Nida Haider

Production Company (animation): Blacklist
Director: David Lobser
Animation Studio: Little Sister
Animation: Peter Richardson, Ian Brauner
Rigging: Gwen Murray, Yaron Canetti
Modeling: David Avetisov
Matte Painter: Kristian Merc
Executive Producer: Adina Sales & Aaron Kisner
Producer: Karen Lawler & Alexander Unick

Music: Melodium
Production Company (logo): Cobra Creative