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Ads Archive / TV, Cinema, Viral, Online ads

"Fruit of the Loom" underwear: Performance

Stills from video click to enlarge

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Released:	July 2008
Advertiser:	FRUIT OF THE LOOM
Agency:	THE RICHARDS GROUP
Country:	USA
Category:	Clothing & footwear
Tags:	Music video styled ads Bra Creative review Best underwear ads

Credits:

A Cirque du Soleil-like ode to underwear.

Client: Fruit of the Loom
Agency: The Richards Group
Chief Creative Officer: Stan Richards
Group Creative Director: Dennis Walker,
Ron Henderson
Art Director: Kristen Devlin
Copywriter: Clint Carter
Agency Producer: Sheri Cartwright
Production Company: HSI
Director: Gerard de Thame
Executive Producer: Maddi Carlton,
Fabyan Daw
Director of Photography: Mick Coulter
Motion Design: Digital Kitchen
Post Production/VFX: charlieuniformtango
Editor: Jack Waldrip
Music Company: Wojahn Brothers
Telecine Company: Company 3