Gatorade: Jordan performance art

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Released:	August 2009
Advertiser:	GATORADE
Brand name:	GATORADE SPORTS DRINK
Agency:	TBWA\CHIAT\DAY NY
Country:	USA
Category:	Non-alcoholic drinks

Credits:

Advertising Agency: TBWA USA
Worldwide Creative Director: Lee Clow
Chief Creative Officer: Rob Schwartz Group Creative Director: Jimmy Smith
Creative Director/Art Director: Jayanta Jenkins
Creative Director/Copywriter: CONTACT _Con-4310CEF6661 \c \s \l Donna LaMar
Creative Director/Art Director: Paul Nguyen
Associate Creative Director/Copywriter: Patrick Almaguer
Associate Creative Director/Copywriter: Blake Kidder
Art Director: Jeremy Stabile
Executive Producer: Sarah Patterson
Assistant Producer: Danielle Tarris
Group Planning Director: Scott Macmaster

Production Company: @radical.media
Executive Producer: Frank Scherma
Producer: Barbara Benson
Director: Gary Freedman of The Glue Society
Production Designer: Tom Foden
DP: Eric Schmidt
Editorial Company: Venice Beach editorial
Executive Producer: Hunter Conner
Senior Editor: Rick Shambaugh
Visual FX: The Mill, Los Angeles
Technical Director: Aaron Grove
Sound design: Machine Head

PACKAGING DESIGN:
Championship Gold
Championship Blue
Championship Red

Worldwide Creative Director: Lee Clow
Group Creative Director: Jimmy Smith
Design Director: Erik Miller
Designer: Jason Fryer
Designer: Donny Smith
Copywriter: Kamal Robinson

Digital

Worldwide Creative Director: Lee Clow
Group Creative Director: Jimmy Smith
Creative Director/Art Director: Paul Nguyen
Creative Director/Art Director: Javier Castillo
Creative Director/Copywriter: CONTACT _Con-4310CEF6661 \c \s \l Donna LaMar
Art Director: Jeremy Stabile