Geico: "Roofers" TV Commercial by The Martin Agency

GEICO has a new character created by the Martin Agency Richmond VA to help encourage customers to save money on their car insurance Kash.Kash is a stack of money roughly equivalent to the average national savings customers get from GEICO


Product: GEICO Car Insurance
Agency: The Martin Agency/ Richmond, VA
Production Company: SMUGGLER/ Los Angeles, CA
Director(s): Guy Shelmerdine
Creatives: Cliff Sorah (Creative Director)
Steve Bassett (Creative Director)
Sissy Estes (Associate CD / Art Director)
Mike Lear (Associate CD / Copywriter)
Gavin Cutler/ Mackenzie Cutler (Editor)
Molly Souter (Agency Executive Producer)
Valerie Battenfeld (Agency Producer)
Country: United States of America