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| Released: | February 2009 |
| Advertiser: | HALIFAX |
| Brand name: | HALIFAX BANKING |
| Agency: | DELANEY LUND KNOX WARREN & PARTNERS |
| Country: | United Kingdom |
| Category: |
Banking |
| Tags: |
Crowd Riding |
Anonymous’ Garth Davis delivers a visually astounding, gravity defying :60 masterpiece for Halifax via Delaney Lund Knox Warren & Partners.
Employees running from all directions converge in a mall creating a staircase of co-workers to hand-deliver a customer’s £5 Current Account reward. Next, the dedicated Halifax workers pile on, constructing duel sky-high pyramids, to reach a customer on the third floor of a high rise. In a superhuman attempt to catch a customer in a crowd, they create a highway of human posts to run along. Davis makes the herculean acts look effortless, proving Halifax’s unyielding dedication towards its customer base.
Agency: Delaney Lund Knox Warren & Partners, London
Creatives: Remco Graham, Richard Holmes