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Examples: HSBC, HSBC BANK, USA, JWT

Ads Archive / TV, Cinema, Viral, Online ads

HSBC: Soapbox Baby

TV-Spots  HSBC BANK JWT
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Released: September 2009
Advertiser: HSBC HSBC
Brand name: HSBC BANK HSBC BANK
Agency: JWT JWT
Country: USA USA
Category: Banking Banking

Credits:

In a series of candid and moving new spots for HSBC Bank USA, Anonymous Content director Brett Morgen gives New Yorker's a soap box to sound off on, via JWT.

Client: HSBC Bank USA
Spots Title: Soapbox Immigration, Soapbox Baby, Soapbox Tech
Air Date: September 2009

Agency: JWT
Executive CD: Walt Connelly
CD: Josh Kilmer-Purcell
Copywriter: Dinesh Kapoor (CG text)
Art Director: Michael Ashley, Mark Grundland
EP: Caroline Coleman, Bill Finnegan
Producer: Shane Smith
Assistant Producer: Tadd Ryan

Prod Company: Anonymous Content
Director: Brett Morgen
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer: Julianne Maloney
Production Supervisor: Carole Kiser

Editorial: White House
Editors: Mark Langley, Stephen Jess
Producer: Lauren Hertzberg