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Advertising campaign "HSBC - The more we understand people and what they value, the better we can help them"

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HSBC: Policeman

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Released:	November 2008
Advertiser:	HSBC
Agency:	JWT, London
Country:	United Kingdom
Category:	Banking
Tags:	Creativity tv-spot Best of the month Creative review Selection of best bank ads

Credits:

Agency: JWT London & JWT Curitibia
Global Creative Director: Axel Chaldecott
Global Account Director: Joseph Petyan
Copywriters: Axel Chaldecott, Antonio Rogoski
Art Director: Ricardo Marques
Agency Producer: Dean Baker
Production company: Gorgeous Enterprises
Director: Vince Squibb
Producer: Spencer Dodd
DP: Ellen Kuras
Production Designer: Maria Djurkovic
Editor: Paul Watts @ The Quarry
Post production: The Mill
Music: Pete Raeburn @ Soundtree
Sound: Munzie @ Grand Central