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IKEA: Sleep abc / Азбука сна
Stills from video click to enlarge
| View online or Subscribe now | |
| Released: | January 2008 |
| Advertiser: | IKEA  |
| Brand name: | ikea |
| Agency: | Instinct |
| Country: | Russia |
| Category: |
Home appliances & furnishings
Retail stores & rental companies
|
| Awards: |
IDEA 2008 TV Silver
ADCR Awards 2008
Kyiv Festival 2008
Kyiv Festival 2008 TV Bronze
Golden Hammer 2008 TV Diploma
|
| Tags: |
tv-spot
Work
Правда в глаза
Award show winner
Creative review
Empressive IKEA ads
Empressive collection of IKEA ads
Creativity
|
Credits:
| Advertising Agency: | INSTINCT , Moscow, RUSSIA |
| Executive Creative Director: | Ilya Selikhov |
| Creative Director: | Yaroslav Orlov/Roman Firainer |
| Copywriter: | Yaroslav Orlov |
| Art Director: | Roman Firainer |
| Agency Producer: | Suzanna Al-Samaray |
| Account Supervisor: | Tatiana Rudakova |
| Advertiser's Supervisor: | Polina Pashkevich |
| Production Company: | JUST PRODUCTION , Moscow, RUSSIA |
| Director: | Michael Frings |
| Producer: | Ilya Medovy |
| Lighting Cameraman: | Andrei Makarov |
| Editor: | Dmitry Orel |
| Post Production: | Park Production |
| Music: Artist/Title: | Frere Jacque |
| Date Of 1st Transmission: | 25/01/2008 |
| Advertising Agency: | INSTINCT , Moscow, RUSSIA |
Synopsis
IKEA is proud of knowing everything about sleeping - literally from A to Z. The spot visualizes different people sleeping in different ways. Bedroom furniture from IKEA is an ABC, and miracle of sleeping is built from its letters.
