Examples: LEXUS, LEXUS ES, USA, Team One (agency)

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Lexus ES: Perspective

TV-Spots  LEXUS ES Team One (agency)
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Released: September 2008
Advertiser: LEXUS LEXUS
Brand name: LEXUS ES LEXUS ES
Agency: Team One (agency) Team One (agency)
Country: USA USA
Category: Cars Cars

Credits:

Last year, Team One’s creatives unveiled their new campaign for the ES series highlighting the fact that, with Lexus, behind every detail, there is another detail. Entitled “Slice,” the spot cinematically featured the ES350 sliced into four sections as voiceover pointed up its 114 sound-dampening points and its 76 sensors, which includes seven for monitoring the other sensors.

Advertiser: Lexus

Agency: Team One, LA

DoP: Lance Acord

Editor: Noah Herzog, Rock Paper Scissors

Chief Creative Officer: Chris Graves

Group Creative Director: Barton Corley, Phillip Squier

Art Director: Jason Tucker

Director: Lance Acord

Production Company: Park Pictures

Country: United States of America

Other Credits: FILM STAGE/LOCATION: The Brewery, Los Angeles

ART DIRECTOR: Jason Tucker

AGENCY PRODUCER: Beth Hagen

DIRECTOR/DIRECTOR OF PHOTOGRAPHY: Lance Acord

EXECUTIVE PRODUCER: Jackie Kelman-Bisbee

HEAD OF PRODUCTION: Dinah Rodriquez

LINE PRODUCER: Tony McGarry

PRODUCTION DESIGNER: Tom Fodon

TELECINE: Company 3

CITY/STATE: Santa Monica, CA

COLORIST: Stefan Sonnenfeld

EDITORIAL COMPANY: Rock Paper Scissors

CITY/STATE: Santa Monica, CA

EDITOR: Noah Herzog

EXECUTIVE PRODUCER: Crissy DeSimone

PRODUCER: Kendra Scott

ASSISTANT EDITOR: Matt Dunlap

VISUAL EFFECTS COMPANY: a52

CITY/STATE: Santa Monica, CA

EXECUTIVE PRODUCER: Ron Cosentino

PRODUCER: Paul Roy

ON SET VFX SUPERVISOR, VFX SUPERVISOR: Patrick Murphy

3D SUPERVISOR: Andy Hall

3D ARTISTS: Kirk Shintani, Max Ulichney

MUSIC COMPOSER: Owen O’Toole

CITY/STATE: Los Angeles, CA

FINAL MIX: Juice

CITY/STATE: Santa Monica, CA

MIXER: Bob Gremore

VOICEOVER ARTIST: Jim Sloyan