| Examples: MACIF, France, BETC EURO RSCG |
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MACIF: Saving
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| Released: | December 2007 |
| Advertiser: | MACIF  |
| Agency: | BETC EURO RSCG |
| Country: | France |
| Category: |
Investment, insurance & property development
|
| Awards: |
EFFIE France 2007 Winner
|
Credits:
Title: "Saving"
Original Title: "Epargne"
Agency: BETC Euro RSCG
Production Company: Partizan Midi Minuit
Advertiser: Macif
Brand Name: MACIF
Campaign Name: Human Chain
Date of First Publication: 6/23/2006
Market: France
Soundtrack/Song: "True Colors"
Awards: EFFIE France, 2007 (Winner) for Banking, Insurance
Creative Director: Michele Cohen
Art Director: Florence Bellisson
Copywriter: Veronique de Surmont
Director: Raphael Frydman
Agency Producer: Damien Fournier Perret
Account Manager: Stephanie Bracciale, Julien Manteau
Music: Christophe Caurret
Advertiser's Supervisor: Charles Mainguet, Jean-Michel Febvin, Sophie Nicouleaud