McDonald's: In Transit

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Released:	August 2008
Advertiser:	McDonalds
Agency:	BURRELL ADVERTISING
Country:	USA
Category:	Fast food outlets & restaurants
Tags:	Beijing Olympics 2008

Credits:

This spot celebrates the spirit of the Olympic ideal with McDonald's food at the centerpiece.

They created this story to say in essence that, much like music, McDonald's with its global presence has the power to bring people, even complete strangers from different worlds, together.

Product: McDonald's
Agency: Burrell Communications
Creatives: Claudio Miranda (DoP)
Brenda Blonski (Group Head)
Lewis Williams (Executive Creative Director)
Kevin Miles (Associate CD / Copywriter)
Carl Koestner (Associate CD / Art Director)
John Seaton (Agency Producer)
John Seaton (Executive Producer)
Director(s): Antony Hoffman
Production Company: @radicalmedia
Country: United States of America
Other Credits: Client/Chief Creative Officer: Marlena Paleo-Lazar