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Examples: AUSTRALIA, M&Ms/MARS, CLEMENGER BBDO, M&Ms CHOCOLATE

Ads Archive / TV, Cinema, Viral, Online ads

M&M's: Vote Red

TV-Spots  M&Ms CHOCOLATE CLEMENGER BBDO
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Released: February 2008
Advertiser: M&Ms/MARS M&Ms/MARS
Brand name: M&Ms CHOCOLATE M&Ms CHOCOLATE
Agency: CLEMENGER BBDO CLEMENGER BBDO
Country: AUSTRALIA AUSTRALIA
Category: Confectionery & snacks Confectionery & snacks
Tags: tv-spot tv-spot
Work Work
Prints Prints

Credits:

For the M&Ms Election, the five M&Ms characters were each given a different political/campaign style to suit their personalities. So on television, Clemenger BBDO Melbourne gave each character their own TV spot by breaking the standard 30-second timeframe into five 5-second commercials.


Product : M&M's
Agency : Clemenger BBDO, Melbourne
Executive Creative Director: James McGrath
Creative Director: Emma Hill & Cameron Hoelter
Art Director: Gus Johnston & Russel Fox
Copywriter: Paul Reardon & Ant White
Agency Producer: KAROLINA BOZAJKOVSKA
Producer: Jason Byrne
Director : Bruce Curry
Prod. Co. : Prime Cuts
Country : Australia
Other Credits : Account Managers: Sarah Galbriath & Ricci Meldrum