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| Released: | January 2009 |
| Advertiser: | Monster.com |
| Agency: | BBDO NEW YORK |
| Country: | USA |
| Category: |
Commercial public services |
| Tags: |
tv-spot |
“We did a lot of homework, we talked to people about what their mood was and about what their aspirations were,” said John Osborn, the chief executive of BBDO New York, part of the Omnicom Group, which created the campaign.
“Are you in the right job?” the ads ask. It is a high-profile campaign that promotes Monster’s redesigned Web site.