| Examples: Nissan, NISSAN CUBE, USA, TBWA/CHIAT/DAY |
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Nissan Cube: Mobile device
Stills from video click to enlarge
| View online or Subscribe now | |
| Released: | June 2009 |
| Advertiser: | Nissan  |
| Brand name: | NISSAN CUBE |
| Agency: | TBWA/CHIAT/DAY |
| Country: | USA |
| Category: |
Cars
|
| Tags: |
The car is standing still, the street is moving
|
Credits:
The ad uses computer metaphors to describe driving the Cube. The driver gets in the vehicle and a computer icon pops up "Login". Then the Cube starts on its way, but using special effects it travels like on a conveyor belt, with the road moving. The driver meets up with his friends, a computer icon popping up "Add Friends". He then plugs in his iPod to play music. The friends arrive at a party, and a computer icon says "Join Group".
