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Nokia 7610: Somebody Else's Phone
Stills from video click to enlarge
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| Released: | October 2008 |
| Advertiser: | NOKIA  |
| Brand name: | Nokia 7610 |
| Agency: | Wieden + Kennedy London |
| Country: | United Kingdom |
| Category: |
Home electronics & audio-visual
|
| Tags: |
mobile phones
Creativity
tv-spot
|
Credits:
Nokia is aiming to re-engage a younger audience with this ad for its 7610 handsets.
It follows the lives of three characters through their phones, which are filled with personal text messages, contacts, diary entries, photos, voicemails and private video clips.
The campaign will run in 10 different languages following the characters' evolving storylines for over six weeks.
Fans will be able to learn more about the characters through a website or by signing up to their Facebook pages to have a personal conversation.
http://www.somebodyelsesphone.com/
Client: NokiaAgency: Wieden + Kennedy, London
Creative Director: Ben Walker, Matt Gooden
Creative: Fabian Berglund, Ida Gronblom
Agency Producer: Danielle Stewart
Production Company: Academy
Director: Luke Taylor, Gavin Rowe
Music: Check by Goose