Advertising campaign "Olympus (For the love of style)"
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Olympus Pen: Mirror
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| Released: | October 2009 |
| Advertiser: | OLYMPUS  |
| Brand name: | Olympus Pen |
| Agency: | Diamond Ogilvy |
| Country: | South Korea |
| Category: |
Home electronics & audio-visual
|
Credits:
DSLR is very big with a mirror reflection system and only black color. Compared with DSLR, PEN has a Micro Four thirds system without mirror and white&silver design. So Diamond Ogilvy ,Seoul developed creatives with 'Mirrorless' and 'Un black'.
Client: Olympus Korea
Agency: Diamond Ogilvy, Seoul
Production Company: Darling Picutures
Director(s): Changwon Moon
Chief Creative Officer: wain choi
Creative Director: Junho Jang
Art Director: Sungho Bae, Yoori Ahn
Copywriter: Yunna Lee
Agency Producer: Jongkyu Kan