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Orbit: Download for free - Orbit has paid for it!
Stills from video click to enlarge
| Video removed at copyright holder’s request. | |
| Released: | August 2008 |
| Advertiser: | WRIGLEY  |
| Brand name: | Orbit |
| Agency: | Media House |
| Country: | Latvia |
| Category: |
Baking & sweet foods
|
| Awards: |
Golden Hammer 2008 Best Use of Media Gold
|
| Tags: |
Award show winner
|
Credits:
Agency: Media House
Country: Latvia
Entry title: Download for free - Orbit has paid for it!
Product/Service: Chewing gums
Brand name: Orbit
Advertiser: Wrigley
Creative idea: Orbit became the very first sponsor of free mp3 download service offered by biggest music record company in Latvia. Orbit as the sponsor buyed mp3 downloads and presented bought music to visitors of www.platformamusic.lv for free. Sponsorship of project supported the idea of SHARING which was the main communication concept within traditional media campaign.