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Velocity Films: Film Researchers Wanted
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| Released: | September 2009 |
| Advertiser: | Velocity Films  |
| Brand name: | RECRUITMENT |
| Agency: | JWT CAPE TOWN |
| Country: | South Africa |
| Tags: |
Cinema ads
|
Credits:
Velocity Films were looking for film researchers. We spoke to them where one would expect to find them - at the cinema. By inserting our own title sequence as the last movie credit was about to roll off the screen, we we’re able to address a niche group of cinema-goers who clearly wanted to know as much as there was to know about a movie. Exactly the kind of people Velocity Films were looking for.
Agency: JWT Cape Town
Client Staff: Barry Munchik, Velocity Films
Account Staff: James McKay
Creative Director: Conn Bertish
Copywriter: Stuart Mccreadie