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RENAULT LOGAN: ONE DAY

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Released:	June 2008
Advertiser:	RENAULT
Brand name:	Renault Logan
Agency:	PUBLICIS ESPANA
Country:	Argentina
Category:	Cars
Awards:	Cannes Lions 2008 Film Silver
Tags:	Cannes 2008

Credits:

Synopsis

Renault Dacia Logan lands in Argentina using an advertising campaign focused on young people. Thanks to its space, the model becomes the perfect car for new families. Taking a popular song as a leitmotif, the spot ironically describes a common couple's life.

Advertiser: RENAULT ARGENTINA
Product/Service: RENAULT/DACIA LOGAN
Advertising Agency, City: PUBLICIS COMUNICACION ESPANA, Madrid
Country: SPAIN
Advertising Agency, City: PUBLICIS COMUNICACION ESPANA, Madrid
Country: SPAIN
Executive Creative Director: Marcelo Vergara
Creative Director: Fabio Mazía
Account Supervisor: Fabian Wencelblat
Production Company, City: FILMIC, Buenos Aires
Country: ARGENTINA
Producer: Sandra Sbarra
Director: Gonzalo Llorente
Post Production: Metrovision

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RENAULT LOGAN: ONE DAY

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