Coloribus.com AdArchive — TV-spots

TV commercial: ING BANK: THE CHASE

Fri, 06 Nov 2009 14:44:01 +0300

Tags: ING BANK, INDIA, JWT, India, ING Bank film campaign from JWT Bangalore, Banking

Advertised brand: ING BANK

Advert title: THE CHASE

Headline and copy text (in English):

Advertising Agency (Name, City, Country): JWT BANGALORE, INDIA

Agency website: http://www.jwt.com

Creative Director: SENTHIL KUMAR, TINA SACHDEV

Copywriter: RATIN DASGUPTA

Other additional credits:

Director: RAMAMURTHY S

Production house: NIRVANA FILMS

TV commercial: Guinness: World (Bring It To Life)

Thu, 05 Nov 2009 09:33:01 +0300

Tags: GUINNESS, GUINNESS BEER, United Kingdom, AMV BBDO, Alcoholic drinks, Beer

Agency: AMV BBDO, London
Client: Guinness
Executive Creative Director: Paul Brazier
Creative: Paul Brazier
Agency Producer: Yvonne Chalkley
Director: Johnny Green
Producer: Fergus Brown
Production Manager: Francis Mildmay-White
Director of Photography: Wally Pfister
Production Designer: Grant Major
Production Designer: Peter Kirkegaarde

Post House: The Mill

Producer: Lucy Reid, Ben Stallard
Colourist: Adam Scott, Aubrey Woodiwiss
Shoot Supervisors: Russell Tickner, Michael Gibson
Lead 2D: Rich Roberts
Lead Flame: Rich Roberts, Barnsley, Pete Rypstra
Flame Assist: Gareth Brannan
Lead 3D: Russell Tickner, Jordi Bares
3D: Teemu Eramaa, James Spillman, Andy Nicholas, Rick Thiele, Adrien St. Girons, Laurent Makowski, Ed Shires, Tom Blake, Andy Guest, Aidan Gibbons, Sergio Xisto, Suraj Odedra, Jules Janaud, Francois Roisin
Matte painting: Dave Gibbons, Lee Matthews
Kit: Maya, XSI, Baselight, Flame
Edit House: The Quarry

Editor: Ted Guard

Additional Editing Work: The Lab Post Production
Sound House: Grand Central
Engineer: Raja Seghal
Engineer: Munzie Thind

TV commercial: Forza Motorsport 3: An Open Door

Thu, 05 Nov 2009 08:42:01 +0300

Tags: XBOX 360, Forza Motorsport 3, USA, T.A.G, Video Games, Most significant video games ads, Entertainment & leisure

Client: XBOX 360
Brand: Forza Motorsport 3

Agency: T.A.G

Executive Creative Direction: Scott Duchon
Executive Creative Director: John Patroulis
Art Director: Rey Andrade
Copywriter: Joe Rose
Executive Producer: Hannah Murray
Associate Producer: Mandie Bowe

Production Company: Anonymous Content

Director: Malcolm Venville
DP: Dion Beebe
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Production Supervisor: Alex Fisch
Producer: John Benet

Editorial: Rock Paper Scissors
Editor: Angus Wall
Assistant Editor: Anton Capaldo-Smith
Post Producer: Kimberly Colen
Executive Producer: Carol Lynn Weaver

VFX: A52
Lead VFX/Flame Artist: Andy McKenna
Flame Assist: George Cuddy
Smoke Artist: Paul Yacono
Producer: Pete Kinga
Executive Producer: Jennifer Sofio Hall

Music & Sound Design: Robot Repair
Composer: Douglas Darnell

Audio Post: Lime Studios
Mixer: Rohan Young (:60)

Mixer: Mark Meyuhas (:30/:20/:15)

An Open Door, which will be released as both a :30 and :60, conveys the racing simulator's hardcore car culture through dramatic shots of some of the world's most notorious racing machines transposed against wind tunnels, workshops, or scenes of tremendous natural beauty. Varied and shifting lighting speak to the game's astounding variety, as the races take place all over the world, in all sorts of weather and light conditions.

TV commercial: Bavaria: The Drop

Thu, 05 Nov 2009 07:05:01 +0300

Tags: BAVARIA, BAVARIA BEER, Netherlands, SELMORE, Alcoholic drinks, Beer

This spot from Selmore Amsterdam, showing the journey of a drop of water from glacier to beer tap, touts Bavaria Beer's usage of mineral water.

Agency: Selmore, Amsterdam
Client: Bavaria
Creative Director: Jarr Geerlings
Creative Director: Kim Triesscheijn
Copywriter: Jarr Geerlings
Art Director: Kim Triesscheijn
Agency Producer: Patrick Nelemans
Production Company: Bonkers
Producer: Saskia Kok
Director: Matthijs Van Heijningen
Director of Photography: Per Eklund
Lighting: Per Eklund
Cameraman: Per Eklund
Music: Massive Music
Sound Design/Arrangement: FC Walvisch
Post Production: 8VF8X

TV commercial: Liberty Mutual: Good Vibrations

Thu, 05 Nov 2009 07:01:01 +0300

Tags: LIBERTY MUTUAL, USA, HILL HOLLIDAY, Liberty Mutual (The Responsibility Project), Public awareness messages

Jeremy Clapin directs this short, part of Liberty Mutual's Responsibility Project campaign.

Agency: Hill Holliday, Boston
Chief Creative Officer: Kevin Moehlenkamp
Client: Liberty Mutual
Creative Director: Rob Rich
Creative Director: Ernie Schenck
Group Creative Director: Rob Rich
Copywriter: Jeremy Claplin
Art Director: Ernie Schenck
Director of Broadcast Production: Bryan Sweeney
Executive Broadcast Producer: Scott Hainline
Production Company: Acme Filmworks
Director: Jeremy Claplin
Designer: Jeremy Claplin
Producer: Ron Diamond
CG Supervisor: Jean-Francois Sarazin
CG Artist: Alexis Artaud
CG Artist: Helene Emain
CG Artist: Florent Magnat
CG Artist: Laurent Boucher
CG Artist: Fabein Bougas
CG Artist: Charlene Girodet
CG Artist: Romain Musso
Music: Nicolas Martin
Sound Design: Eric Lonni
Sound Design Company: Digital

TV commercial: Kleenex: Let it out

Thu, 05 Nov 2009 05:01:01 +0300

Tags: KIMBERLEY CLARK, KLEENEX TISSUES, United Kingdom, JWT, London, Toiletries & pharmaceuticals

Watch Emma Bunton, Tom Hardy, Sir Bob Geldof and Sven-Göran Eriksson let it out for Kleenex® like you've never seen before in this television commercial. Directed by Rankin & Chris.

Project name: Kleenex Masterbrand Campaign
Client: Christof Baer, Marketing Manager Kleenex Europe
Agency: JWT London
Brief: Reinforce Kleenex’s emotional credentials
Creative director: Sir Dominick Lynch-Robinson
Agency Producer: Eira Ellis
Planner: Hilde Oord
Media agency: Mindshare
Media planner: Mark Baschnonga
Production company: HSI London
Directors: Rankin and Chris
Producer: Nicola Doring
Director of Photography: Simon Chaudoir
Post Production: Nice Biscuits
Editor: Gareth McEwen at The Whitehouse

TV commercial: VISA: NFL Go Football

Wed, 04 Nov 2009 13:18:01 +0300

Tags: VISA, VISA, USA, TBWA\CHIAT\DAY LA, More people go with Visa, Banking, Credit cards

TBWA\Chiat Day\Los Angeles has unveiled two new spots to promote Visa's tie-up with the NFL.
The enjoyment football fans share in experiencing the NFL is the main theme for this latest campaign which shows how that enjoyment is made possible by Visa.

reative Type:Television
Agency:TBWA\Chiat Day\Los Angeles
Advertiser:Visa
Project name: NFL Go Football
Copywriter: Mike Yagi, Steve Howard
Art director: Dana Markee, Brent Anderson
Production company: Holmes Defender of the Faith
Director: McG
Post-production company: Whitehouse Post

TV commercial: Topline Kiss: The kiss

Wed, 04 Nov 2009 10:30:01 +0300

Tags: Topline Kiss, Argentina, DEL CAMPO NAZCA SAATCHI & SAATCHI, Chewing gum, Wide set of chewing gum ads, Baking & sweet foods

Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina
Creative Directors: Maxi Itzkoff, Mariano Serkin
Art Director: Ammiel Fazzari
Copywriters: Matias Eusebi, Javier Campopiano
Chief Creative Officers: Maxi Itzkoff, Mariano Serkin
Creative Director: Javier Campopiano
Creative Team: Ammiel Fazzari, Matías Eusebi
Account Director: Lorena Pascual
Account Executive: Jaime Vidal
Senior Agency Producer: Adrian Aspani
Agency Producers: Camilo Rojas, Paz Landeyro
Production Company: Casa Olga
Director: Guarna
Director of Photography: Hugo Colase
Executive Producer: Pedro Valente
Post production: Sastre
Music: CCCI – Fain Music

TV commercial: Sony VAIO: Feel Something

Tue, 03 Nov 2009 14:06:01 +0300

Tags: SONY, SONY VAIO LAPTOPS, USA, Ignited, Computers & Internet, Home electronics & audio-visual

Client: Sony VAIO Latin America

Agency: Ignited

ECD: Mike Wolfsohn
Group CD: Tom Gilmartin
AD: Vince Soliven
CW: Lori Ellison
Design Director: Oogie Lee
Director: Bia Flecha
Producer: Diego Espana

TV commercial: Weetabix: Steeplechase

Mon, 02 Nov 2009 14:35:01 +0300

Tags: WEETABIX, WEETABIX MINI CRUNCH, United Kingdom, WCRS, Confectionery & snacks

Agency: WCRS
Creatives: Larry Seftel, Dave Day
Agency Producer: Sally Lipsius
Production Company: Rattling Stick
Producer: Sally Humphries
Director: Ringan Ledwidge
DP: Jess Hall
Editing Company: Work Post
Editor: Rich Orrick
Post Production: The Mill
Producer: Gemma Smith
Colourist: Mick Vincent
Lead 3D: James Sindle
Lead 2D: Barnsley
Shoot Supervisor: Barnsley
Flame Assist: Adam Lambert, Zoe Cassey
Lead 3D: James Sindle
3D: Teemu Eramaa, Ivor Griffin

TV commercial: International Olympic Committee: Olympic Spirit

Sun, 01 Nov 2009 21:16:01 +0300

Tags: INTERNATIONAL OLYMPIC COMMITTEE, INTERNATIONAL OLYMPIC COMMITTEE, USA, COLE & WEBER UNITED, Public awareness messages

Using an innovative technique, the spot uses stop motion to animate hundreds of individual paper collages, each hand-cut and torn.

Filmed in one continuous shot, we are taken on a journey as each Olympic symbol seamlessly segues into the other. The subtle differences and imperfections in color and texture infuse the spot with a warm energy that communicates the over-riding message of the Olympics – it's a celebration for everyone, all shapes and colors.

Client: International Olympic Committee

Agency: Cole & Weber United

Title: Olympic Spirit

ECD: Todd Grant

ACD/CD: Scott Fero

Sr CW: Jacob Baas

CW: Greg Lane

Executive Producer: Pete Anderson

Production Company: Nexus

Director: Johnny Kelly

Executive Producers: Charlotte Bavasso & Christopher O’Reilly

Producer: Christine Ponzevera

Animation: Nexus

Compositing: Nexus

Music: Shugo Tokumaru

TV commercial: Volkswagen Fun Theory: Bottle Bank Arcade Machine

Fri, 30 Oct 2009 09:42:01 +0300

Tags: Volkswagen, Sweden, DDB STOCKHOLM, Fun theory. An initiative of Volkswagen, Public awareness messages, Case study, Ambient

Agency: DDB, Stockholm

Creative Director: Andreas Dahlqvist

Copywriter: Martin Lundgren

Art Director: Simon Higby

Web Director: Simon Mogren

Web Producer: Pontus Kindblad/Daniel Alinder

Web Designer: Karl-Johan Vogelius

Production Company: Birth, Stockholm

TV commercial: Daffy's: Dancers JUMP out of MOVIE SCREEN (Fitting Dance)

Thu, 29 Oct 2009 09:54:01 +0300

Tags: Daffy's retail store, USA, Johannes Leonardo, Retail stores & rental companies, Cinema ads

From the New York Times: "The discount retail chain Daffy's staged such live performances over the weekend at the Ziegfeld Theater in Midtown Manhattan before screenings of the new film Amelia. In a campaign by Johannes Leonardo in New York, part of WPP, dancers acted out how shoppers try on clothes in what was called Fitting Dance."

Client: Daffy's Inc.

Brand: Daffy's

Advertising Agency: Johannes Leonardo, New York

Director-marketing at Daffy's: Will Bracker

Executive Creative Director: Jan Jacobs & Leo Premutico

Agency Producer: Matthew Mattingly

Account Director: Matt Ahumada

Director: AB/CD/CD

Production Company: Paranoid US

Executive Producers: Claude Letessier & Cathleen O’Conor

Executive Producer, Frenzy Paris: Elsa Rakotoson

Producer: Janice Biggs

DOP: Zak Mulligan

Choreographer: Noemie Lafrance

Choreography Asst: Ayelen Liberona

Costume Design: Angela Esteban Librero

Editorial: Lost Planet

Editor: Charlie Johnston

Executive Producer: Krystn Wagenberg

Producer: Marcia Wigley

Senior Cutting Assistant: Jesse Hass

Music: Amber Music US

Composer: Will Bates (Fall on Your Sword)

Executive Producer: Phil Mossman

ECD: Michelle Curran

Vocals: Kat Auster

Online: Black Hole

Smoke Artist: Tim Farrell

Smoke Assistant: Tim Vierling

Telecine: Nice Shoes

Colorist: Chris Ryan / Lez Rudge / Gene Curly

Sound: Sound Lounge

Mixer: Philip Loeb / Rob Sayers

AB/CD/CD collaborated with agency Johannes Leonardo NY on an ad that paired a live

performance with live action footage for the retailer, Daffy’s. The directorial collective,

a recent addition to the Paranoid US roster, conceived an entertaining scenario that

encompassed the agency’s vision in relation to the screen.

“The agency wanted direction that captured a new, fresh style. AB/CD/CD was a perfect choice

as they pulled from their extensive music video background and trendsetting lifestyle”, said Producer

Janice Biggs. The collective recently directed Lily Allen’s “Fuck You” and brought a similar upbeat

mindset with strong color palette, scheme, and casting.

This new take on an advertisement was a challenge in more ways than one. While the production

crew was given a two-month execution time, they ended up with three jobs on their hands: a stage

production, a multi-camera shoot and the task of synthesizing the two.

Additionally, costume and choreography played an essential role in

AB/CD/CD’s cutting-edge concept. With a synchronized dance

arrangement incorporating layers of clothing, the directors and

designers paid significant attention to costumes that impacted the

way the dancers moved. Choreographer Noemie Lafrance, a

frequent contributor on Feist’s music videos, brought a professional

artistry, concentrating significantly on timing and demanding

rehearsals.

The performance ran at The Ziegfeld Theater in Manhattan in late

October, most recently October 30 and 31.

TV commercial: DJ Hero: Jay Z and Eminem

Thu, 29 Oct 2009 07:06:01 +0300

Tags: ACTIVISION, DJ Hero, USA, CRISPIN PORTER + BOGUSKY, DJ Hero video game promotion, Entertainment & leisure, Video Games

Advertiser: Activision
Client: DJ Hero
Agency: Crispin Porter + Bogusky
Director: Paul Hunter
Production Company: Prettybird
Post Production: The Mill/Los Angeles

TV commercial: Tiger Beer: Halloween

Thu, 29 Oct 2009 00:29:01 +0300

Tags: TIGER BEER, TIGER BEER, Malaysia, Saatchi & Saatchi Malaysia, Alcoholic drinks, Beer, Scary collection of Halloween print ads

Advertised brand: Tiger Beer
Client: Asia Pacific Breweries Limited
Advert title(s): Tiger Beer Halloween
Advertising Agency (Name, City, Country): Saatchi & Saatchi Malaysia
Executive Creative Director: Adrian Miller
Creatives: JamesYap, Ian Lee, Ramanjit Singh, Alex Wong
Producer: Kay Ahmad
Group account director: Kelvin Ee
Regional Account Manager: Annie Boo
Brand Executive: Shirana Tahale
Production Company: Velocity
Published/Released (Month, Year): October 2009

TV commercial: Volkswagen Golf Estate: Danny Macaskill

Wed, 28 Oct 2009 15:37:01 +0300

Tags: Volkswagen, VOLKSWAGEN GOLF ESTATE, Norway, TRY ADVERTISING, Cars

In the ad for the new VW Golf Estate, Danny Mac, UK street riding sensation, pulls some of his trademark jaw-dropping moves while cruising through the streets of Lisbon in Portugal.

Advertiser: Volkswagen
Brand: VW Golf Estate

Advertising agency: Try Oslo

Creative Directors: Petter Bryde, Thorbjørn Ruud
Art Director: Thorbjørn Ruud
Copywriter: Petter Bryde

TV commercial: Kosovo Nation Branding: The young europeans

Wed, 28 Oct 2009 13:35:01 +0300

Tags: GOVERNMENT OF THE REPUBLIC OF KOSOVO, KOSOVO SOCIAL CAMPAIGN, ISRAEL, BBR Saatchi&Saatchi, Public awareness messages

The Kosovan Government has created a new TV ad campaign to change perceptions of the the formerly war-torn country.

Client: Kosovo Government
Project name: Kosovo Nation Branding
Brief: Launch the Nation Branding campaign
Advertising Agency: BBR Saatchi & Saatchi Tel Aviv (Israel)
Creative director: Shony Rivnay
Art director: Udi Ovadia
Planning director: David Kosmin
Media agency: ZenithMedia
Production company: Kadishzon
Director:Eric Will
Editor: Eric Will: Post-production company
JCS

TV commercial: Argos: Together (Christmas)

Wed, 28 Oct 2009 12:03:01 +0300

Tags: ARGOS, ARGOS RETAIL STORES, United Kingdom, CHI & PARTNERS, Retail stores & rental companies

Client: Argos

Agency: CHI & Partners

Executive Creative Director: Ewan Paterson

Creatives: Clark Edwards & Nick Pringle

Agency Producer: Louise Richardson

Director: Traktor

Production Company: Partizan

Production Company Producer: Rani Melendez

Editor: Rick Russel @ Final Cut

Post Production: MPC London

TV commercial: Lexus LS: Turntable

Tue, 27 Oct 2009 08:19:01 +0300

Tags: LEXUS, LEXUS LS, USA, TEAM ONE, Cars

Agency: Team One Advertising
Creatives: Chris Graves (CCO), James Hendry & Craig Crawford (GCD), Molly Grubbs (Copywriter), Ryan Fluet (Art Director)
Agency Exec Producer: Jennifer Weinberg
Agency Producer: Helen Park

Production Company: Rabbit
Director: Raf Wathion
Director of Photography: Stephen Blackman
Exec Producer: Anura Idupuganti
Line Producer: Fred Vrancken
Editing Company: Butcher
Editor: Dave Henegar
Music: Robot Repair

Post Production: The Mill / Los Angeles
Executive Producer: Sue Troyan
Producer: Arielle Davis
Shoot Attend: John Leonti
Lead Flame Artist: Giles Cheetham
Assistant Artists: Ant Walsham, Billy Higgins, Gavin Camp, Mike Plescia, Shane Zinkhon
CG Lead: John Leonti
CG Artists: Michael Panov, Meng-Yang Lu

TV commercial: Nissan Altima: Love hurts

Mon, 26 Oct 2009 18:20:01 +0300

Tags: Nissan, NISSAN ALTIMA, USA, TBWA\CHIAT\DAY LA, Cars

Client: Nissan North America

Brand: Altima

Spot: “Love Hurts”

Agency: TBWA\Chiat\Day Los Angeles

CCO: Rob Schwartz

Group Creative Director: Kerry Feuerman

ACD/Art Director: Chris Lynch

ACD/Copy Writer: Ken Pappanduros

Executive Director of Integrated Production: Richard O’Neill

Producer: Carrie Schaer

Assistant Producer: Lisa Urbanic

Account Director: Ben Muldrew

Management Supervisior: Trinh Chu

Management Supervisior: Dawn Ringo

Account Supervisor: Patrick Jones

Production Company: Goodoil Films

Director: Matt Murphy

Director of Photography: Susan Stitt

Post Production: Venice Beach Editorial

Editor: Rick Shambaugh

Online / Clean Up: The Mill Los Angeles

Sound Design: 740 Sound

TV commercial: ING BANK: THE SPY

Mon, 26 Oct 2009 15:02:01 +0300

Tags: ING BANK, INDIA, JWT, India, ING Bank film campaign from JWT Bangalore, Banking

Advertised brand: ING BANK

Advert title: THE SPY

Headline and copy text (in English):

Advertising Agency (Name, City, Country): JWT BANGALORE, INDIA

Agency website: http://www.jwt.com

Creative Director: SENTHIL KUMAR, TINA SACHDEV

Copywriter: RATIN DASGUPTA

Other additional credits:

Director: RAMAMURTHY S

Production house: NIRVANA FILMS

TV commercial: ING BANK: CHINA SHOP

Mon, 26 Oct 2009 15:02:01 +0300

Tags: ING BANK, INDIA, JWT, India, ING Bank film campaign from JWT Bangalore, Banking

Advertised brand: ING BANK

Advert title: CHINA SHOP

Headline and copy text (in English):

Advertising Agency (Name, City, Country): JWT BANGALORE, INDIA

Agency website: http://www.jwt.com

Creative Director: SENTHIL KUMAR, TINA SACHDEV

Copywriter: RATIN DASGUPTA

Other additional credits:

Director: RAMAMURTHY S

Production house: NIRVANA FILMS

TV commercial: Stimorol Air Rush: New Guy

Mon, 26 Oct 2009 00:43:01 +0300

Tags: CADBURY, STIMOROL CHEWING GUM, South Africa, Ogilvy Cape Town, Baking & sweet foods, Chewing gum

Product/Service: Cadbury – Stimorol (Air Rush)

Title: “New Guy”

Length (running time): 35” (20” Cutdown)

Country of origin: South Africa

Country of broadcast: South Africa

First air date: 22 October ‘09

Production information:

Production Company: Velocity Films

Production Company City: Johannesburg

Director: Anton Visser

Producer: Prenneven Govender

Co-production company: N/A

Co-production company producer: N/A

D.O.P Rob Wilson

Agency information:

Agency: Ogilvy

Agency City: Cape Town

E.C.D Chris Gotz

C.D N/A

Art director: Michael Lees-Rolfe

Copywriter: Peri van Papendorp

Agency Producer: Iris Vinnicombe

Account executive: Luca Gallarelli

Post production information:

Post production co: Left Post Production

Editor: Saki Bergh

Facility co: The Refinery

Technical Assist Co: The Refinery

Technical Assist Supervisor: Sam Allesandri

Audio Company: Produce Sound – Louis Enslin

Music Composer: Theo Krous

TV commercial: Moms Against Climate Change: Demonstration

Sun, 25 Oct 2009 18:20:01 +0300

Tags: Moms Against Climate Change, Environmental Defence, USA, ZIG, Public awareness messages

Advertising Agency: Zig, USA
Executive Creative Director: Martin Beauvais
Art Director: Briony Wilson
Copywriter: Lorraine Tao
Planner: Mark Aronson
Project Manager: Naomi Olsen
Agency Producer: Karen Blazer
Producer: Tara Handley
Executive Producer: Geoff Cornish, Michi Lepik-Stahl
Production House: Suneeva
Director: Shelley Lewis
Editing House: Relish Editing
Editor: Antti Kulmala
Photographer: Eden Robbins
Music Company: RMW Music

TV commercial: Walmart: Modern Warfare

Sun, 25 Oct 2009 16:42:01 +0300

Tags: Walmart, USA, THE MARTIN AGENCY, Retail stores & rental companies

Advertising Agency: The Martin Agency, USA
Creative Director: Joe Alexander
Creative Director: Nancy Hannon
Art Director: Adam Stockton
Writer: Trent Patterson
Agency Producer: Darbi Fretwell
Director: Brian Aldrich
Production Company: Furlined
Editor: Adam Stavek
Edit House: Filmcore, LA

TV commercial: The New York Times: The Bay Area

Sun, 25 Oct 2009 16:31:01 +0300

Tags: THE NEW YORK TIMES, The New York Times, USA, We Are Plus, Publications & media

Client: The New York Times
Creative Director: Nathaniel Whitten
Art Director: John Tymkiw
Copy Writer: Kevin Nabipour
Producer: Meridith Brown
Creative Agency/Production Company: We Are Plus
Creative Director: Jeremy Hollister
Projects Director: Zu Al-Kadiri
Lead Designer: Jenni Kim
Lead Animator: Miguel Delcan
Animator: Seth Pomerantz
Music: John Napolillo

TV commercial: Carlton Dry: Skeet Shooting

Sun, 25 Oct 2009 16:19:01 +0300

Tags: AUSTRALIA, Foster‘s, CLEMENGER BBDO MELBOURNE, CARLTON DRY BEER, Carlton Dry (Dry Dreams), Alcoholic drinks

Client: Foster's Australia
Agency: Clemenger BBDO Melbourne
Production Company: Blink Productions
Other Credits:
Executive Creative Director: James McGrath
Creative Director: Ant Keogh
Senior Art Director: Cameron Harris
Senior Copywriter: Seymour Pope
Craft: Musonda Katongo
Senior Producer: Sevda Cemo
Account Director: Michael McKeown

PRODUCTION CREDITS
Blink Productions
Director: Ben Wheatley
DOP: Ben Joiner
Producer: Claire Jones
Photographer: Chris Tovo
Editor: Pete Sciberras, The Butchery
Visual Effects: Iloura
Flame Artist: Chris Betteridge
Sound Engineer: Paul Le Couteur, Flagstaff Studios
Music composition: Cornel Wilczek, Level Two Music

TV commercial: Carlton Dry: Show Jumping

Sun, 25 Oct 2009 16:19:01 +0300

Tags: AUSTRALIA, Foster‘s, CLEMENGER BBDO MELBOURNE, CARLTON DRY BEER, Carlton Dry (Dry Dreams), Alcoholic drinks

TV commercial: Carlton Dry: Rocket Car

Sun, 25 Oct 2009 16:19:01 +0300

Tags: AUSTRALIA, Foster‘s, CLEMENGER BBDO MELBOURNE, CARLTON DRY BEER, Carlton Dry (Dry Dreams), Alcoholic drinks

TV commercial: Sociedade Brasileira de Mastologia: If I could

Sun, 25 Oct 2009 16:12:01 +0300

Tags: Sociedade Brasileira de Mastologia, BREAST CANCER AWARENESS, Brazil, MASTER COMUNICACAO, Public health & safety

Client: Sociedade Brasileira de Mastologia.
Agency: Master Comunicacao, Sao Paulo
Production Company: Cine
Director(s): clovis mello
Creatives:
Executive Creative Director: Flavio Waiteman
Creative Director: Victor Afonso
Art Director: Fred Oliveira
Copywriter: Flavio Waiteman, Fabio Ludwig
Agency Producer: Thaysa Bonno

TV commercial: Cadbury: Dogs

Sun, 25 Oct 2009 16:03:01 +0300

Tags: CADBURY, CADBURY DAIRY MILK, United Kingdom, Fallon, London/Saatchi & Saatchi, Sydney, Baking & sweet foods

The fourth commercial in the Cadbury series, airing internationally, conceived by Fallon London and produced in Australia by sister Publicis shop Saatchi & Saatchi, Sydney. This spot is designed to make people smile by showing the joy when different breeds of dog enjoy the air rushing by when their heads are sticking out of an iconic Lamborghini Diablo as is races around Sydney's Oran Park Raceway.

Client: Cadbury

Agency: Fallon, London/Saatchi & Saatchi, Sydney
Production Company: Caravan @ The Feds
Director(s): Ben Lawrence
Creatives:
Executive Creative Director: Steve Back
Agency Producer: Kate Whitfield
Agency Producer: Evonne Sciberras
Producer: Emma Lawrence

TV commercial: Movistar: Any Given Monday

Sun, 25 Oct 2009 15:53:01 +0300

Tags: MOVISTAR, MOVISTAR, Peru, Y&R Peru, Commercial public services, Cellurar Operator

Any Given Monday, Peruvians find out vika Y&R Peru that connected can do more. The new Movistar's promise brand to celebrate Peru's booming moment (economically, creatively, culturally, etc), after years of several difficulties.In a diverse and often fragmented country, utopia plays a role when people decide to sum up simple or big decisions and get connected each other for the collective purpose of bringing up the country to a superior level. Celebreted cultural references are included, like quotations from Cesar Vallejo (greatest Peruvian poet) and Mario Vargas Llosa (the most important Peruvian writer). The most famous sentence of his most famous novel character ("Zavalita", an emble of disenchantment): "When did Peru fucked up", is converted to: "When did Peru got straigthen out".

Client: Movistar
Agency: Y&R Peru
Production Company: FatFreeFilms, Lima
Director(s): Milovan Radovic
Creatives:
Executive Creative Director: Flavio Pantigoso
Head of Art: Christian Sanchez
Copywriter: Flavio Pantigoso
Agency Producer: Patricia de la Cuba

Other Credits:
Assistant Director: Nelson Aguilar
Art Director (Production): Sandro Angobaldo
Executive Producer: Alejandro Noriega
Assistant Producer: Eduardo Guerra
Field Production : Gabriela Del Prado
Editor: Micky De La Barra
Post Production: Fusion Atomica, Lima
Post Producer: Guaguin
Audio: Megafono, Lima
Audio Producer: Franjo Antich
Account Director: Eduardo Grisolle
Account Supervisor: Manuel Ahumada
Account Executives: Manuel Bellido, Sharon Benzaquen
Client Approval: Luis Eduardo Garvan, Fiorella Espejo, Ricardo Hjares

TV commercial: Honda: Loves a Honda

Sat, 24 Oct 2009 10:18:01 +0400

Tags: USA, HONDA, RPA, Honda - Everybody Knows Somebody, Cars

Advertised brand: American Honda Motor Co., Inc.

Advert title(s): “Everybody Knows,” “Someone Who,” “Loves a Honda”

Translation of headline to English:

Advertising Agency (Name, City, Country): RPA, Santa Monica, CA, USA

Agency website: http://www.rpa.com

Creative Director: Joe Baratelli, Patrick Mendelson

Art Director: Hobart Birmingham

Copywriter: Perrin Anderson, Tylynne McCauley

Other additional credits:

ECD: David Smith

Jr. Art Director: Brian Farkas

EP: Gary Paticoff

Agency Producer: Brian Donnelly

Production Co: @radical.media

Director: Lenard Dorfman

Executive Producer: Jim Bouvet

Editorial Company: Arcade Edit, Los Angeles

Editor: Paul Martinez

Assistant Editor: Greg Scruton

Executive Producer: Damian Stevens

Post Producer: Ali Reed

Music: Elias Arts / Jonathan Elias

Sound Design: Margarita Mix, Santa Monica

Executive Producer: Michelle Millard

Audio Producer: Whitney Warren

Mixer: Nathan Dubin

Effects: Moving Picture Company, Los Angeles (MPC)

Executive Producer: Matthew Winks

Producer: Jolie Sendrow

Colorist: Mark Gethin

VFX Supervisors: Franck Lambertz, Kim Stevenson

Visual Effects: Airship Post, Los Angeles

Smoke Artist: Chris Homel

Assistant Smoke Artist: Keala Asato

Telecine: MPC, Los Angeles

Executive Producer: Mark Tobin

Telecine Producer: Katherine Morgan

Colorist: Mark Gethin

Published/Released (Month, Year): Oct 2009

TV commercial: Honda: Someone Who

Sat, 24 Oct 2009 09:18:01 +0400

Tags: USA, HONDA, RPA, Honda - Everybody Knows Somebody, Cars

Advertised brand: American Honda Motor Co., Inc.

Advert title(s): “Everybody Knows,” “Someone Who,” “Loves a Honda”

Translation of headline to English:

Advertising Agency (Name, City, Country): RPA, Santa Monica, CA, USA

Agency website: http://www.rpa.com

Creative Director: Joe Baratelli, Patrick Mendelson

Art Director: Hobart Birmingham

Copywriter: Perrin Anderson, Tylynne McCauley

Other additional credits:

ECD: David Smith

Jr. Art Director: Brian Farkas

EP: Gary Paticoff

Agency Producer: Brian Donnelly

Production Co: @radical.media

Director: Lenard Dorfman

Executive Producer: Jim Bouvet

Editorial Company: Arcade Edit, Los Angeles

Editor: Paul Martinez

Assistant Editor: Greg Scruton

Executive Producer: Damian Stevens

Post Producer: Ali Reed

Music: Elias Arts / Jonathan Elias

Sound Design: Margarita Mix, Santa Monica

Executive Producer: Michelle Millard

Audio Producer: Whitney Warren

Mixer: Nathan Dubin

Effects: Moving Picture Company, Los Angeles (MPC)

Executive Producer: Matthew Winks

Producer: Jolie Sendrow

Colorist: Mark Gethin

VFX Supervisors: Franck Lambertz, Kim Stevenson

Visual Effects: Airship Post, Los Angeles

Smoke Artist: Chris Homel

Assistant Smoke Artist: Keala Asato

Telecine: MPC, Los Angeles

Executive Producer: Mark Tobin

Telecine Producer: Katherine Morgan

Colorist: Mark Gethin

Published/Released (Month, Year): Oct 2009

TV commercial: Honda: Everybody Knows

Sat, 24 Oct 2009 09:18:01 +0400

Tags: USA, HONDA, RPA, Honda - Everybody Knows Somebody, Cars

Advertised brand: American Honda Motor Co., Inc.

Advert title(s): “Everybody Knows,” “Someone Who,” “Loves a Honda”

Translation of headline to English:

Advertising Agency (Name, City, Country): RPA, Santa Monica, CA, USA

Agency website: http://www.rpa.com

Creative Director: Joe Baratelli, Patrick Mendelson

Art Director: Hobart Birmingham

Copywriter: Perrin Anderson, Tylynne McCauley

Other additional credits:

ECD: David Smith

Jr. Art Director: Brian Farkas

EP: Gary Paticoff

Agency Producer: Brian Donnelly

Production Co: @radical.media

Director: Lenard Dorfman

Executive Producer: Jim Bouvet

Editorial Company: Arcade Edit, Los Angeles

Editor: Paul Martinez

Assistant Editor: Greg Scruton

Executive Producer: Damian Stevens

Post Producer: Ali Reed

Music: Elias Arts / Jonathan Elias

Sound Design: Margarita Mix, Santa Monica

Executive Producer: Michelle Millard

Audio Producer: Whitney Warren

Mixer: Nathan Dubin

Effects: Moving Picture Company, Los Angeles (MPC)

Executive Producer: Matthew Winks

Producer: Jolie Sendrow

Colorist: Mark Gethin

VFX Supervisors: Franck Lambertz, Kim Stevenson

Visual Effects: Airship Post, Los Angeles

Smoke Artist: Chris Homel

Assistant Smoke Artist: Keala Asato

Telecine: MPC, Los Angeles

Executive Producer: Mark Tobin

Telecine Producer: Katherine Morgan

Colorist: Mark Gethin

Published/Released (Month, Year): Oct 2009

TV commercial: Apple: Switcher cams

Fri, 23 Oct 2009 16:40:01 +0400

Tags: APPLE, USA, TBWA\Media Arts Lab, Computers & Internet, Home electronics & audio-visual

Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Duncan Milner
Executive Creative Director: Eric Grunbaum
Creative Director: Jason Sperling
Associate Creative Director: Chuck Monn , Kevin Tenglin
Senior Art Director: Jamie Reilly
Senior Copy Writer: Pete Figel
Agency Producers: Anne Oburgh, R.J. Pomeroy
Interactive Producers: David Simpson, Kathryn Berthume
Interactive Designers: Ryan Conlan, Danny Duran
Production Co: Epoch Films
Director: Phil Morrison
DP: Peter Donahue
Editorial Co: Beast Editing Company, Inc
Editor: Andrew Cahn
Post Co: Company 3
Artist: Brian Robinson

TV commercial: Windows 7: Collaboration (My idea)

Fri, 23 Oct 2009 13:47:01 +0400

Tags: MICROSOFT, Windows 7, USA, CRISPIN PORTER + BOGUSKY, Windows 7 launch (My Idea), Software

CLIENT NAME: Microsoft

CAMPAIGN TITLE: My Idea

EXECUTION TITLE: Jack's Snap, Steven's Home Group, Angela's No Worries, Woody's Parental Controls, Kirsten's Taskbar, Summer's Secure

JOB NUMBER(S): MICUS0003493

ISCI CODE: SXFT0147000, SXFT0148000, SXFT0149000, SXFT0159000, SXFT0160000, SXFT0152000

TRT: 30

AGENCY: Crispin Porter + Bogusky

LAUNCH DATE: 10/22/2009

CO - EXECUTIVE CREATIVE DIRECTOR(s): Rob Reilly/Andrew Keller

CREATIVE DIRECTOR: Tim Roper

ASSOCIATE CREATIVE DIRECTOR: Michael Craven,Dave Steinke

ART DIRECTOR(s): Dave Steinke, Tricia Ting

COPYWRITERs): Michael Craven

EXECUTIVE INTEGRATED PRODUCER: Chris Kyriakos

INTEGRATED PRODUCER(s):

Julie Vosburgh, Lisa Pierce

PRODUCTION COMPANY & CITY:

Hungry Man, NYC, LA & London

DIRECTOR:

Bryan Buckley

EXECUTIVE PRODUCER:

Cindy Becker, Kevin Burne, Dan Duffy

PRODUCER:

Mino Jarjoura

DIRECTOR OF PHOTOGRAPHY:

Adam Beckman

POST PRODUCTION & CITY:

Method Santa Monica, CA

LEAD FLAME ARTIST:

Wensen Ho

EDITOR:

Damion Clayton

ASSISTANT EDITOR(s):

Dominic LaPerriere, Zak Kinzinger, Aaron Morris EDITORIAL-EXECUTIVE PRODUCER:||Robert Owens

PRODUCER:

J. Read Fasse COLOR:||Company 3 COLORIST:||Siggy Ferstl

MUSIC COMPANY & CITY:

Honor Roll, Miami, FL

COMPOSER:

Devin Smith

EXECUTIVE INTEGRATED MUSIC PRODUCER:

Bill Meadows

INTEGRATED MUSIC PRODUCER:

Dan Pritikin

SOUND DESIGN COMPANY & CITY:

Lime Studios, Santa Monica, CA

SOUND DESIGNER:

Sam Casas, Mark Meyuhas

CONTENT SUPERVISOR:

Liz Harper

CONTENT MANAGER:

Alexander Kayne

ASSISTANT CONTENT MANAGER:

Derek Effinger

ADDITIONAL CREDITS

VP/Account Director:

Kate Frazier

Production:

Erin Larsen

Screen Captures:

David Cliff & Ryan Banham

TV commercial: Jokeri Lottery: The Joker's Return

Fri, 23 Oct 2009 10:12:01 +0400

Tags: Jokeri Lottery, Jokeri Lottery, Finland, TBWA Helsinki, Entertainment & leisure

Agency: TBWA Helsinki
Agency Producer: Olli Korpiala
Creative Director: Erkko Mannila
Creative: Tommy Makinen; Mikko Torvinen
Director: Rane Tiukkanen
Production: Motel Royal
Producer: Ilmari Tiirikainen
Director of Photography: Hena Blomberg
Post Production: The Chimney Pot; Toast Post
Editor: Johannes Salonen
Brand: Jokeri Lottery

TV commercial: Apple: Broken Promises

Fri, 23 Oct 2009 00:31:01 +0400

Tags: USA, APPLE, TBWA/Media Arts Lab, APPLE MACINTOSH, Apple Get A Mac (Windows 7 Launch), Software

Agency: TBWA\Media Arts Lab
Chief Creative Officer: Lee Clow
Executive Creative Directors: Duncan Milner, Eric Grunbaum
Creative Director: Jason Sperling
ACD/Art Director: Chuck Monn
Sr. Art Director: Jamie Reilly
Sr. Copywriters: Krista Wicklund, Kevin Tenglin
Agency Producers: Mike Refuerzo, Chrissy Gilmartin
Production Co: Epoch Films
Director: Phil Morrison
DP: Peter Donahue
Editorial Co: Filmcore
Editor: Val Thrasher
Post Co: D-Train
Ben Gibbs

TV commercial: SHL Telemedicine: Heartbeat

Thu, 22 Oct 2009 20:34:01 +0400

Tags: SHL, Telemedicine, ISRAEL, SHALMOR AVNON AMICHAY/Y&R

Name of project: Heartbeat

Client: SHL Telemedicine

Agency: Shalmor Avnon Amichay/Y&R Interactive Tel Aviv

Date: 15.7.09

Chief Creative Director: Gideon Amichay

Executive Creative Director: Tzur Golan

Creative Director: Yaneev Avital

Art Director: Nathan Freifeld

Copywriter: Oz Frenkel

Executive Client Director: Adam Avnon

Account Supervisor: Shiran Chen Barazani

Account Manager: Galia Ashri

Office Producers: Shira Robas/Marina Akilov

Production co: Shalev

Director: Roni Kleiner

Planner: Niva Ziv

TV commercial: Vodafone: Eva Mendes

Thu, 22 Oct 2009 17:14:01 +0400

Tags: VODAFONE, Argentina, SANTO, Commercial public services, Cellurar Operator

Agency: Santo Argentina
Creatives: Pablo
Producer: Ben Croker
Production Company: Stink
Director: James Brown
Editing Company: Final Cut
Post Production: The Mill
Executive Producer: Luke Colson
Producer: Gin Godden
Colourist: Adam Scott
After Effects Team: Andy Montague
Final Cut Editor: James Mortner
Kit: FCP, AFX, Baselight, Smoke

TV commercial: Goverment of republic of Macedonia: Einstein

Thu, 22 Oct 2009 13:43:01 +0400

Tags: Goverment of republic of Macedonia, Religion at school, Македония, New Moment, Macedonia, Public awareness messages

Advertising Agency: New Moment, Macedonia
Creative Director: Dushan Drakalski
Directors: Dushan Drakalski, Marko Gjokovik
Producers: Goran Sazdanovski, Filip Dimitrov
Editing: Marko Gjokovik

TV commercial: California Lottery: Trash Can

Thu, 22 Oct 2009 13:27:01 +0400

Tags: CALIFORNIA LOTTERY, CALIFORNIA LOTTERY, USA, CASANOVA PENDRILL, Entertainment & leisure

Advertising Agency: Casanova Pendrill, California, USA
Executive Creative Director: Elias Weinstock
Associate Creative Director/Copywriter: Fernando Poblete
Art Directors: Alex Rodriguez, Fernanda Orrantia
Director: Clay Williams
Production Company: MJZ
Producer: Pilar Matallana
Editor: Jaime Valdueza from Lost Planet
Music: Emoto
Sound Design: Gonzalo Ugarteche from AZ
Aired: September 2009

TV commercial: Skittles: Hear the rainbow

Thu, 22 Oct 2009 10:49:01 +0400

Tags: China, WRIGLEY, TBWA Shanghai, SKITTLES, Skittles (Hear, Cry, Break the Rainbow), tv-spot, Baking & sweet foods

Client: Wrigley
Agency: TBWA\SHANGHAI
Production Company: Jungle Boys London
Director(s): Trent O'Sullivan
Executive Creative Director: Carol Lam
Creative Director: Peng Ji
Art Director: Peng Ji, Leo Wan,Carol Lam
Copywriter: Peng Ji,Leo Wan
Agency Producer: HAYDN EVANS

TV commercial: Skittles: Cry the rainbow

Thu, 22 Oct 2009 10:49:01 +0400

Tags: China, WRIGLEY, TBWA Shanghai, SKITTLES, Skittles (Hear, Cry, Break the Rainbow), tv-spot, Baking & sweet foods

TV commercial: Skittles: Break the rainbow

Thu, 22 Oct 2009 10:49:01 +0400

Tags: China, WRIGLEY, TBWA Shanghai, SKITTLES, Skittles (Hear, Cry, Break the Rainbow), tv-spot, Baking & sweet foods

TV commercial: Fanta: Mime

Wed, 21 Oct 2009 23:30:01 +0400

Tags: COCA-COLA, FANTA, USA, Ogilvy & Mather New York, Soft drinks, Non-alcoholic drinks

2Project: Fanta
Spot Title: Mime
Client Company: Coca-Cola

Agency: Ogilvy & Mather, New York
Creative Directors: Jeff Curry, Aaron Griffiths
Creative Director/Art Director: Merv Rey
Creative Director/Copywriter: Tristan Kincaid
Executive Producer: Melanie Baublis
Account Manager: Kirk Peterson

Production Company: Psyop
Director: Psyop
Psyop Creative Directors: Marie Hyon and Marco Spier
Executive Producer: Lucia Grillo
Producer: Carol Collins
Art Director: Gerald Ding
Designer: Jaye Kim
Storyboard Artist: Ben Chan
Lead Technical Director: Pakorn Bupphavesa
Lead Compositor: Jason Conradt
Previz: Jae Ham, Pat Porter
Modeling: Tony Jung, Genessa Chamberlain, Jason Vega
Rigging Lee Wolland
Animation: Jae Ham, Pat Porter, James Hundertmark,
Kyle Mohr, Michael Shin, Dave Barison, Gooshun Wang
Liquid FX: Oyekunle Jegede
Texture: Alvin Bae, Eban Bryne
Light: Florian Witzel
Tracking: Joerg Liebold
Compositing: Fred Kim, Gabriel Regentin
Flame Asst: Jeen Lee

Editor: Cass Vanini

Music Company: Q Department

TV commercial: Porsche Panamera: Family

Wed, 21 Oct 2009 08:31:01 +0400

Tags: PORSCHE, Porsche Panamera, USA, CRAMER-KRASSELT, CARS

Porsche Cars North America and Cramer-Krasselt/Chicago have launched the integrated effort for Porsche’s first four-seat sports car – the Panamera. To distinguish the Panamera from the competition and appeal to Porsche enthusiasts as well as potential newcomers, C-K and Porsche leveraged one of the brand’s most valuable assets—its heritage and history—to welcome the Panamera to the family and reinforce the Porsche portfolio. The effort is part of the fully integrated “Welcome to the Family” launch campaign including television (please see the :60 spot attached), print, a new website ( www.porscheusa.com/family ), mobile, direct mail, dealer materials, online ads and website takeovers, as well as an IFC documentary.

Advertised brand: Porsche Cars North America
Advert title(s): Family Tree
Translation of headline to English: Family Tree
Advertising Agency (Name, City, Country): Cramer-Krasselt, Chicago, U.S.A.
Agency website: http://www.c-k.com
Chief Creative Officer: Marshall Ross

Ass. Creative Director/Copywriter: Rick Hamann

Art Director: Matt Spett; Luke Partridge
Copywriter: Gary Doyle
Production Co: @RadicalMedia
Director: Jeff Zwart
Published/Released (Month, Year): October, 2009

TV commercial: Ademe: Office

Wed, 21 Oct 2009 00:01:01 +0400

Tags: France, ADEME, DDB PARIS, ENVIRONMENT AWARENESS, ADEME - Rubbish monsters, Public awareness messages

Agency: DDB Paris
Director: Brett Foraker
Agency Producer: Julie Mathiod
Creative: Volker Gerh, Rodolphe Hirsch
DoP: Marcel Zyskind
Production Company: Wanda Productions
Executive Producer: Jerome Denis
Editor: Adam Rudd @ Final Cut

Post Production Company: MPC
Post Producer: Jay Lichtman
VFX Supervisors: Michael Gregory, Vicky Osborn and Dean Robinson
3D VFX Team: James Bailey, Anthony Bloor, Jason Brown, Daniel Elliot, Carsten Keller, Marco Kowalik, Vicky Osborn, Simon Payne, Dean Robinson, Wayne Simmons, Roman Vrbovsky, Grant Walker, Ben Wiggs
2D VFX Team: Steve Davis, Michael Gregory, Alex Harding, Alasdair McNeil
Concept: Andrew Brooks, Charlotte Tyson and Andrey Ryabovichev
Telecine: George K

Brett Foraker has directed the latest campaign for the French Environmental Agency, Ademe, featuring an individual’s ‘rubbish’ monster that follows them around as they go about their daily routine. The 3 x 30 second commercials; ‘Supermarket,’ ‘Compost’ and ‘Office’ were produced by Julie Mathiot at DDB Paris and Jerome Denis at Wanda Productions. MPC was involved from the outset; completing concept artwork, early look development and ultimately designing the final CG rubbish monsters.

The monsters represent the huge amount of rubbish produced each year by the average French citizen, and how, by making the right decisions, their output can be significantly reduced. The design and look of the monster was carried out by MPC’s concept artists Andrew Brooks, Charlotte Tyson and Andrei Ryabovichev under the direction of Brett Foraker. MPC’s Art Department carefully developed the character’s facial features and body to allow for complete freedom of movements during the animation process.

Once the concept was signed off, MPC’s 3D team lead by VFX Supervisors Vicky Osborn and Dean Robinson started modelling and texturing over a hundred photorealistic CG rubbish elements that would form the body. One of the main challenges for the 3D team was integrating the rubbish within the monster in a fully dynamic way. To achieve this, the team opted to create a fur based under-mesh and attach the rubbish to the individual hairs. This approach allowed the garbage to react naturally as the monster moved around its environment.

Michael Gregory and Alex Harding led the 2D team who was responsible for seamlessly compositing the monster within the live-action world and achieving total realistic integration.

George K added a master grade to the 16mm film.

The campaign will be on air in France from October 15th 2009.

TV commercial: Cadbury Dentyne Ice: Squid

Tue, 20 Oct 2009 11:31:01 +0400

Tags: CADBURY, DENTYNE ICE, Thailand, McCANN WORLDGROUP (THAILAND), Thai director's Suthon Petchsuwan best commercials, Chewing gum, Baking & sweet foods

Client: Cadbury
Agency: McCann Worldgroup Bangkok
Production Company: Mum Films
Director: Suthon Petchsuwan
Chief Creative Officer: Martin Lee
Creative Director: Santi Suwanvalaikorn
Art Director: Boonasak Bunnahirun
Copywriter: Salinee Na Ranong