Half way between the surreal and absurd Argentinean TV comedy show Cha Cha Cha by Alfredo Casero and Diego Capusotto, and the satire of Chris Morris' mockumentaries, this campaign tells the story of Abdoul Mustafa, young promise of the new African cinema.
Client: Sala Montjuic
Agency: McCann Erickson Madrid
Creative Directors: Leandro Raposo, Pablo Colonnese
Account Executive: Oriol Bombi
Production Company: The Lift
Executive Producer: Ana Laura Solís
Producer: Ekaterina Acosta
Director: nomeno aka Fermín Cimadevilla
DoP: Carles Mestre
The TV Commercial titled Estrella Damm, Bonus 2 was done by McCann Madrid advertising agency for product: Sala Montjuic (brand: Sala Montjuïc) in Spain. It was released in the Jan 2012.