Santander Bank: "Hair Conditioner" TV Commercial by Ogilvy & Mather Argentina

A very creative campaing for the firm "Santander Rio" Art direction for Jonathan Gurvit on a production of El I.E.(internal excitation) Studios.

Client: Santander Rio
Title: Hair Conditioner
Agency: Ogilvy Argentina
Production Company: El.Ei Studios, Barcelona
Director: Jonathan Gurvit
Executive Creative Director: Gastón Bigio
Head of Art: Jonathan Gurvit
Creatives: Ignacio Ferioli, Joaquin Cubria
Agency Producer: Marcelo Ramos, Valeria Pinto
Ejecutive Producers: Sebastián Lopez, Rodrigo Carvajal
DP: Alejandro Giulani
Editor: Sabrina Mottino
Post-Production: Bleed VFX
VFX Supervisor: Paolo Cavalieri
Lead Compositor: Sergio Pickelny
Post-Production Producer: Valeria Andino
Executive Producer: Ezequiel Naya
3D Artists: Alejandro Ruiz, Pedro Casavecchia
Compositing: Ariel Picone, Pablo Biondi
Colorist: Che Revolution Post
Music: Andres Cortes

Brief Explanation:
A car covered in hair is driven on a highway. A bald man hangs his head out of the window in happiness.