Category: Corporate Image
Product/Service: NATURAL GAS
Agency: McCANN NORWAY
Production Company: MOTION BLUR, Oslo, NORWAY
Date of First Appearance: Jan 15 2011
Creative Director: Atle Skageng
Copywriter: Frank Standal Dybhavn/Robert Radoli
Art Director: Geir Florhaug/Tone Humblen
Agency Producer: Beril Holte Rasmussen
Account Supervisor: Anders Aunbu
Advertiser's Supervisor: Marius Rosenberg Amundsen
Producer: Espen Horn/Ola Narum Berg
Director: Harald Zwart
Editor: Jens Christian Fodstad
Post Production: Storyline Studions/Øyedrops
Music: Magnus Beite
Account Manager: Hege Kathrine Johannessen
Planner: Haldor Hårvik
Cinematographer: Geir Hartly Andreassen
We see Kjetil Andre Aamodt (Kjetil Andre Aamodt is one of the worlds most successful alpin skier of all time, and a national celebrity in Norway) getting ready to test todays ski-course, wich is the road to a children school.
He starts, and does amazing things on his way down. As he skies, he gives a lot of messages on what to watch out for, where to jump, when to gain speed, and so on. At the end we see him ski into the school yard, and say "Now it´s your turn Tone". We then start at the top of the hill again, and now see Tone, a 11 year old girl getting ready. Her imagination made the one and only Kjetil Andre Aamodt to her test skier. She does the same preperation, and heads to school.
The TV Commercial titled Kidsbühel was done by Mccann Norway advertising agency for brand: Statoil in Norway. It was released in the Apr 2011.