| Examples: TARGET, USA, Target (Outdoor Art) |
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Print, DM, Ambient, Outdoor ads
TV, Cinema, Viral, Online ads
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Target: Art Images
Stills from video click to enlarge
| View online or Subscribe now | |
| Released: | February 2008 |
| Advertiser: | TARGET  |
| Country: | USA |
| Category: |
Retail stores & rental companies
|
Credits:
The latest two outdoor Target promos from Digital Kitchen’s Chicago office couldn’t be more different. “Art Transports” is clad in Target’s trademark red and white palette and centered around a cute girl who bikes, snowboards and drifts through musical landscapes.
The outdoor venue encourages longer form messaging and a more relaxed paced than the typical frenetic demands of a :30 broadcast spot. DK handled the shift in medium well.