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Examples: Thrifty Car & Truck Rental, Thrifty, AUSTRALIA, JWT Sydney

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Thrifty: Birthday Girl

TV-Spots Thrifty JWT Sydney
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Released: September 2007
Advertiser: Thrifty Car & Truck Rental Thrifty Car & Truck Rental
Brand name: Thrifty Thrifty
Agency: JWT Sydney JWT Sydney
Country: AUSTRALIA AUSTRALIA
Category: Commercial public services Commercial public services
Awards: Young Guns 2007 Winners Young Guns 2007 Winners
Young Guns 2007 TV Cinema Bronze Young Guns 2007 TV Cinema Bronze
Andy Awards 2008 Television Silver Andy Awards 2008 Television Silver
Andy Awards 2008 Andy Awards 2008
One Show 2008 Awards TV Bronze One Show 2008 Awards TV Bronze
Cannes Lions 2008 Film Silver Cannes Lions 2008 Film Silver
London International Awards 2008 TV & Cinema Silver London International Awards 2008 TV & Cinema Silver
London International Awards 2008 TV & Cinema Gold London International Awards 2008 TV & Cinema Gold
Tags: Transport, travel & tourism Transport, travel & tourism
Award show winner Award show winner
Cannes 2008 Cannes 2008
Creative review Creative review
Cannes Prediction 2008 Cannes Prediction 2008

Credits:

Advertiser: THRIFTY
Product/Service: CAR & TRUCK RENTALS
Advertising Agency: JWT SYDNEY
Country: AUSTRALIA
Advertising Agency: JWT SYDNEY
Country: AUSTRALIA
Executive Creative Director: Jay Benjamin/Andy DiLallo
Copywriter: John Lam/Brendan Donnelly/Adam Fine
Art Director: Adam Fine/Brendan Donnelly/John Lam
Agency Producer: Tania Templeton
Account Supervisor: Nick Allen
Production Company, City: PLAZA FILMS, Sydney
Country: AUSTRALIA
Producer: Susannah DiLallo
Director: Dave Klaiber
Editor: Jodie Gallacher
Sound Design/Arrangement: Nylon Studios
Other Credits: Agency Head of Broadcast: Gerri Hamill

Synopsis
Thrifty wanted to highlight their low car rental rates on TV. We used a humorous scenario where a father presents his excited daughter with a new car - however a super explains that the gift is actually a rented car.

Focus: Cannes Prediction 2008

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