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Tide: Interview

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Released:	February 2008
Advertiser:	TIDE
Agency:	SAATCHI & SAATCHI, New York
Country:	USA
Category:	Household maintenance & pet products
Awards:	Cannes Lions 2007 Film Silver London Awards 2007 TV Home Product Gold Super Bowl 2008 BTAA 2008 BTAA 2008 Gold Boards awards 2008 Editors First Boards Awards Andy Awards 2008 Television Gold Andy Awards 2008 ADC Awards 2008 TV Gold One Show 2008 Awards TV Gold D&AD 2008 TV & Cinema Sound Design Yellow Pencil Clio 2008 TV Gold
Tags:	tv-spot Ads from Super Bowl 2008 Award show winner Creative review Clear collection of stain removers ads

Credits:

Agency: Saatchi & Saatchi, New York
Chief Creative Officer: Tony Granger
Executive Creative Directors: Jan Jacobs, Leo Premutico
Creative Director: Audrey Huffenreuter
Art Director: Dan Lucey
Copywriter: Peter Albores, Nathan Frank

Production Company: DAB Hand Media, London
Director: Calle Astrand
Producers: Luke Beauchamp, Ira Brooks
DP: Martin Tedin
Editor: Whitehouse
Audio Post: Sound Lounge
Mixer: Philip Loeb