"Breakthrough" TV Commercial for Toshiba Laptops by Young & Rubicam

Created by Y&R Irvine to launch Toshiba Laptops' new international branding campaign, "Breakthrough" illustrates how the wrong technology can limit people, while Toshiba laptops set people free to go farther and achieve more.

Client: Toshiba
Agency: Y&R Advertising, Irvine
Production Company: The Sweet Shop
Director(s): Bruce St. Clair

Creatives:

Executive Creative Director: Anthony di Biase

Creative Director: craig evans
Associate CD / Copywriter: Ben Peters
Senior Art Director: Jason Campos
Agency Executive Producer: Laura Keseric

The TV Commercial titled Breakthrough was done by Young & Rubicam advertising agency for product: Toshiba Laptops (brand: Toshiba) in United States. It was released in the Jul 2009.