Overworked professionals get a surprise visit from a window washer who encourages them to get out of the office and into the bar.
Advertiser: ULTIMAT VODKA
Agency: SILVER + PARTNERS
Title: WINDOW WASHER
Category: Stunts & Live Advertising
Advertising campaign: WINDOW WASHER
Creative Director: Howard Finkelstein
Chief Creative Officer: Eric Silver
Other Credits: Creative Directors: Tommy Noonan And Casey Rand
Account Supervisor: Erandika Weerasinghe
Other Credits: Head Of Digital: Paul Aaron
Producer: Joel Jeffords
Ambient Execution Description
Our stunt reached hardworking professionals while at work. A business suit-clad window washer “ambushed” office workers with signs to get them out of the office. There was then an exclusive party after the stunt, PR, and a digital video that we seeded.
The TV Commercial titled Ultimat Vodka - Stop Working. Start Drinking. was done by Amalgamated advertising agency for product: Ultimat Vodka (brand: Ultimat ) in United States. It was released in the Aug 2012.