Windows Vista: New Family - Jerry Seinfeld and Bill Gates

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Released:	September 2008
Advertiser:	MICROSOFT
Brand name:	Windows Vista
Agency:	CRISPIN PORTER + BOGUSKY, Miami
Country:	USA
Tags:	Software Celebrity marketing Web Film

Credits:

Jerry Seinfeld convinces Bill Gates to try and connect with everyday people the old fashioned way.

The new campaign will highlight how Windows has become an indispensible part of the lives of a billion people around the globe -- not only on PCs but also now online and via mobile devices. It will illustrate how Windows integrates consumer experiences across PCs, online and on mobile phones through Windows Vista, Windows Live and Windows Mobile. Press release with an explanation and marketing info.

Agency: Crispin Porter + Bogusky, Miami
Executive Creative Director: Rob Reilly
Creative Director: Tim Roper
Associate Creative Director: Dave Steinke; Michael Craven
Art Director: Dave Steinke
Director Of Integrated Production: David Rolfe
Group Executive Producer: Matt Bonin
Integrated Senior Producer (Broadcast): Chris Webb
Production Company: Hungry Man, New York, Los Angels
Director: Bryan Buckley
Executive Producer: Kevin Byrne, Cindy Becker, Dan Duffy
Producer: Mino Jarjoura
Director Of Photography: John Lindley
Post Production: Company 3: Film Transfer. Method Studios: Conform/Finishing. Lime Studios: Audio Mix.
Editorial Company: Spotwelders
Editor: Haines Hall
Assistant Editor: Paul Sabater
Music: Beacon Street Studios
Executive Integrated Music Producer: Bill Meadows