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Home / Focus / Best of Alex Bogusky

This subsection of Ad Archive combines best commercials from all over the world according to certain themes, focusing on different creative methods and techniques, on best reels of directors, studios, agencies and brands. The section supplements the collection of prints “ Mysterious coincidences ”. However, in the TV-spots case we are talking about “focus” in particular, making an attempt to categorize creative methods and strategies.

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Poet

TV-Spots VOLKSWAGEN JETTA CRISPIN PORTER + BOGUSKY/LA

Stills from video click to enlarge

Released:	August 2007
Avertiser:	Volkswagen
Brand name:	VOLKSWAGEN JETTA
Agency:	CRISPIN PORTER + BOGUSKY/LA
Country:	USA
Category:	Cars
Tags:	Creative review , Best of Alex Bogusky

View online or Download (original resolution) (2.2 MB in .mov)

Credits:

Agency: Crispin Porter + Bogusky — Los Angeles
Chief Creative Officer: Alex Bogusky
Executive Creative Director: Andrew Keller
Creative Director: Rob Strasberg, Tony Calcao
Copywriter: Guy Rooke
Art Director: Mike Kohlbecker
Production Company: Biscuit Filmworks — Los Angeles
Director: Noam Murro
Director of Photography: Toby Irwin
Executive Producer: Shawn Lacy Tessaro, Eric Stern
Line Producer: Jay Veal
Editorial Company: Cosmo Street
Editor: Tom Scherma, Tessa Davis
Music: Beacon Street Studios
Executive Integrated Music Producer: Bill Meadows

Jumper

TV-Spots VOLKSWAGEN BEETLE CRISPIN PORTER + BOGUSKY/LA

Stills from video click to enlarge

Released:	August 2007
Avertiser:	Volkswagen
Brand name:	VOLKSWAGEN BEETLE
Agency:	CRISPIN PORTER + BOGUSKY/LA
Country:	USA
Category:	Cars
Tags:	Creative review , Noam Murro , Best of the month , Noam Murro director's best ads , Best of Alex Bogusky

View online or Download (original resolution) (2.0 MB in .avi)

Credits:

Apocalypse

TV-Spots Volkswagen Rabbit CRISPIN PORTER + BOGUSKY/LA

Stills from video click to enlarge

Released:	August 2007
Avertiser:	Volkswagen
Brand name:	Volkswagen Rabbit
Agency:	CRISPIN PORTER + BOGUSKY/LA
Country:	USA
Category:	Cars
Tags:	Creative review , Best of Alex Bogusky

View online or Download (original resolution) (2.2 MB in .mov)

Credits:

Break From the Crowd

Stills from video click to enlarge

Released:	July 2007
Avertiser:	MILLER LITE
Brand name:	BEER
Agency:	CRISPIN PORTER + BOGUSKY
Country:	USA
Tags:	tv-spot , Work , Creativity , ALCOHOLIC DRINKS , TV Spots , Behind The Scene , Best of the month , Creative review , Best of Alex Bogusky , Behind the scene (making of commercials) , Human Mass In Advertising

View online or Download (original resolution) (4.5 MB in .mov)

Credits:

Client: Miller Lite
Title: Break From the Crowd
Agency: Crispin Porter & Bogusky
CCO: Alex Bogusky
VP, Creative Director: Tim Roper
VP, Creative Director: Paul Keister
Associate Creative Director: Mike Howard
Associate Art Director: Kevin Koller
Copywriter: Mike Howard
Agency Executive Producer: Matt Bonin
Production Company: Believe Media
Director: Zack Snyder
Producer: Kendall Henry
Executive Producer: Gerard Cantor
Editorial: Rock Paper Scissor
Editor: Noah Herzog
Telecine: Co3
Visual Effects: Method Studios
Lead 2D Artist: Alex Frisch
Lead 3D Artist: James LeBloch
CG Technical Supervisor: Gil Baron
3D Creative Supervisor: Laurent Ledru
2D Artists: Alex Kolasinski, Cedric Nicolas, Jake Montgomery, Katrina Salicrup, Kyle Obley, Sarah Eim
3D Artists: Sean Durnan, ChiWei Hsu, Joon Lee, Chris Smallfield, Matt Wheeler, Ryan
Apuy, Felix Urquiza, Emilio Villaraba, Christina Lee, Phil Hartman and Didier Levy.
VFX Shoot Supervisor: Kathy Siegal
Software Developer: Hai Nguyen
VFX Producer: Lisa Houck
Assistant Producer: Sabrina Elizondo
VFX Executive Producer: Neysa Horsburgh
Motion Capture: House of Moves
Pre-Viz: Halon Entertainment

Cannes Lions 2007 Film Bronze - MATTRESS

TV-Spots Cannes Lions 2007 ARNOLD WORLDWIDE

Stills from video click to enlarge

Released:	June 2007
Avertiser:	AMERICAN LEGACY FOUNDATION
Brand name:	Cannes Lions 2007
Agency:	ARNOLD WORLDWIDE
Country:	USA
Category:	Public health & safety
Awards:	London Awards 2007 TV Public Service/Social Welfare Campaign Silver Cannes Lions 2007 Film Bronze
Tags:	Creative review , News , Award show winner , tv-spot , Creativity , Work , Best of Alex Bogusky

View online or Download (original resolution) (3.4 MB in .mov)

Credits:

Category: Public Health & Safety
Title: MATTRESS
Advertiser/Client: AMERICAN LEGACY FOUNDATION/TRUTH
Product/Service: ANTI-SMOKING
Entrant Company, City: ARNOLD, Boston
Country: USA
Advertising Agency, City: ARNOLD, Boston
Country: USA
2nd Advertising Agency, City: CRISPIN PORTER + BOGUSKY, Miami
Country: USA
Production Company, City: VICE FILMS, Brooklyn
Country: USA

Synopsis:

Responding to whether or not there should be a ban on cigarettes, a tobacco company vice president wondered if we shouldn't just go ahead and ban sleep. According to him, the majority of people die in the their sleep.

American Legacy Foundation: SINGING COWBOY

Stills from video click to enlarge

Released:	June 2007
Avertiser:	AMERICAN LEGACY FOUNDATION
Brand name:	Cannes Lions 2007
Agency:	RSA Films
Country:	USA
Category:	Public health & safety
Awards:	Young Guns 2007 Winners Young Guns 2007 TV Cinema Silver London Awards 2007 TV Public Service/Social Welfare Campaign Gold Cannes Lions 2007 Film Bronze 15th Cresta Award Grand Prix 15th Cresta Award Winner NY Awards 2007 NY Awards 2007 Gold NY Awards 2007 Silver
Tags:	News , tv-spot , Creative review , Award show winner , Nicolai Fuglsig , Creativity , Work , Best of Alex Bogusky , Nicolai Fuglsig - best works , Quit Smoking , Best anti-smoking ads

View online or Download (original resolution) (3.4 MB in .mov)

Credits:

Title "Singing Cowboy (60 sec)"
Agency Arnold Worldwide (Boston)
City Boston
Agency Crispin Porter + Bogusky, Miami
Advertiser American Legacy Foundation
Brand Name American Legacy Foundation
Product Name Truth
Business Sector Anti-Drug/Alcohol/Tobacco Message
Campaign Name Singing Cowboy
Market United States
Country of Production United States
Language English
Type Television
Length 60 seconds
Tagline Knowledge is contagious: infect truth
Awards Golden Award of Montreux, 2007 (Gold Medal) for Public Interests

Cannes Lions - International Advertising Festival, 2007 (Bronze Lion ) for Public Health & Safety

The New York Festivals International Advertising Awards in All Media, 2007 (Gold World Medal) for Health & Hygiene Campaign

The New York Festivals International Advertising Awards in All Media, 2007 (Silver World Medal) for Health & Hygiene

The New York Festivals International Advertising Awards in All Media, 2007 (Silver World Medal) for Cinema Commercials

The Cresta Awards, 2007 (Grand Prix Winner) for TV/Cinema

The Cresta Awards, 2007 (Winner) for TV/Cinema

The Golden Drum Awards, 2007 for TV & Film Promo Award

London International Awards - LIA, 2007 (Gold) for Television/CinemaPublic Service/Social Welfare Campaign

The Intercontinental Advertising Cup (The Cup), 2007 (Winner) for Best of Strategy

The Intercontinental Advertising Cup (The Cup), 2007 (Nominee) for Best of Social Engagements

AICP, 2007 (Winner) for Public Service Announcement

The Mobius Advertising Awards, 2007 (Best of Show) for Cinema / In Flight

Sublymonal ad

Stills from video click to enlarge

Released:	June 2007
Avertiser:	SPRITE
Brand name:	SPRITE BRAND
Agency:	CRISPIN PORTER + BOGUSKY
Country:	Russia
Awards:	CLIO Awards 2007 CLIO Awards 2007 Silver
Tags:	tv-spot , Creativity , Work , TV Spots , NON-ALCOHOLIC DRINKS , Creative review , Best of Alex Bogusky

View online or Download (original resolution) (2.0 MB in .avi)

Credits:

Title "Sublymonal 2"
Advertiser Coca-Cola Company
Brand Name Sprite
Business Sector Soft Drinks, Tonics
Campaign Name Sublymonal Advertising
Country of Production United States
Language English
Type Television & Cinema
Length 30 seconds
Tagline Obey.
Awards CLIO Awards, 2007 (Silver) for Sound Design

Miller Lite - Thinker

TV-Spots BEER CRISPIN PORTER + BOGUSKY, Miami

Stills from video click to enlarge

Released:	June 2007
Avertiser:	MILLER
Brand name:	BEER
Agency:	CRISPIN PORTER + BOGUSKY, Miami
Country:	USA
Tags:	tv-spot , Work , Creativity , ALCOHOLIC DRINKS , TV Spots , Creative review , Best of the month , Best of Alex Bogusky

View online or Download (original resolution) (3.4 MB in .mov)

Credits:

Agency: Crispin Porter + Bogusky - Miami
Chief Creative Officer: Alex Bogusky
Creative Director: Paul Keister
Copywriter: Carl Corbitt
Art Director: Anja Duering
Production Company: Smith & Sons
Director: Ulf Johansson
Director of Photography: Barry Ackroyd
Executive Producer: Philippa Smith
Editorial Company: Rock Paper Scissors - Los Angeles
Editor: Chan Hatcher
Post Production: Sea Level
Music: MusikVergnuegen
Mixer: Loren Silber
Mix: LIME Studios
Executive Integrated Producer: Matt Bonin
Executive Integrated Music Producer: Bill Meadows
Telecine Artist: Bobine, Jais
Post Production Artist: Ben Gibbs

Safe Happens

Stills from video click to enlarge

Released:	April 2007
Tags:	Creativity , Creative review , Best of Alex Bogusky

View online or Download (original resolution) (2.4 MB in .mov)

Safe Happens

TV-Spots VW JETTA CRISPIN PORTER + BOGUSKY

Stills from video click to enlarge

Released:	April 2007
Avertiser:	Volkswagen
Brand name:	VW JETTA
Agency:	CRISPIN PORTER + BOGUSKY
Country:	USA
Awards:	London Awards 2007 TV Campaign Silver Cannes Lions 2007 Film Gold CLIO Awards 2007 CLIO Awards 2007 Bronze
Tags:	Creativity , Creative review , News , Award show winner , Best of Alex Bogusky

View online or Download (original resolution) (2.7 MB in .mov)

Credits:

Title: MOVIE
Advertiser/Client: VOLKSWAGEN
Product/Service: VW JETTA
Entrant Company, City: CRISPIN PORTER + BOGUSKY, Miami
Country: USA
Advertising Agency, City: CRISPIN PORTER + BOGUSKY, Miami
Country: USA
Executive Creative Director: Chief Creative Officer: Alex Bogusky/Executive Creative Director: Andrew Keller
Creative Director: Rob Strasberg
Copywriter: Tim Roper
Art Director: Dave Clemans
Agency Producer: Executive Agency Producer: Rupert Samuel/Agency Producer:Letitia Jacobs
Production Company, City: EPOCH FILMS, Beverly Hills
Country: USA
Director: Phil Morrison
Producer: Executive Producer:Doug Halbert/Line Producer:Anita Wetterstedt
D.O.P/Lighting Cameraman: Director of Photography: Ed Lachman
Editor: Editorial Company:Mackenzie Cutler/Editor:Gavin Cutler/Asst Editor: Erik Laroi
Post Production: Framestore
Other Credits: Executive Producer: Melissa Miller

The Rut Cracker

TV-Spots BK BREAKFAST MENU CRISPIN PORTER + BOGUSKY

Stills from video click to enlarge

Released:	March 2007
Avertiser:	BURGER KING
Brand name:	BK BREAKFAST MENU
Agency:	CRISPIN PORTER + BOGUSKY
Country:	USA
Category:	Fast food outlets & restaurants
Tags:	Creative review , Best of Alex Bogusky

View online or Download (original resolution) (3.4 MB in .mov)

Credits:

Agency: Crispin Porter + Bogusky
Chief Creative Officer: Alex Bogusky
Art Director: Keith Scott
Copywriter: Yutaka Tsujino
Agency Producer: Greg Tharp
Production Company: Tool of North America

Director: Erich Joiner
DP: Crille Forsberg
Producer: Joby Ochsner
Executive Producers: Jennifer Siegel and Brian Latt
Editorial Company: Cosmo Street, Santa Monica, CA
Editors: Jason MacDonald, Tessa Davis

Post Production: Company 3
Online Artists: Simon Holden, Mark Loso
Colorist: Stefan Sonnenfeld
Audio Post Company: Margarita Mix, Santa Monica, CA
Mixer: Nathan Dubin
Music/Sound Design Company: Beacon Street Studios, Venice, CA
Arrangers: John Nau and Andrew Feltenstein
Sound Designer: Brian Chapman

Safety Engineers

Stills from video click to enlarge

Released:	March 2007
Avertiser:	Volkswagen
Brand name:	VW JETTA
Agency:	CRISPIN PORTER + BOGUSKY
Country:	Canada
Category:	Cars
Tags:	Creative review , Best of Alex Bogusky

View online or Download (original resolution) (2.2 MB in .mov)

Credits:

Agency: Crispin Porter + Bogusky
Chief Creative Officer: Alex Bogusky
Executive Creative Director: Andrew Keller
Creative Director: Scott Linnen
Interactive Creative Director: Jeff Benjamin
Copywriter: Dave Banta
Art Director: Dave Schwartz
Production Company: HSI Productions
Director: Paul Hunter
Director of Photography: Dan Mindel
Executive Producer: Kerstin Emhoff
Producer: William Green
Editorial Company: Rock Paper Scissors — Los Angeles
Music: Beacon Street Studios

Boyfriend

Stills from video click to enlarge

Released:	September 2006
Avertiser:	Haggar Clothing
Agency:	CRISPIN PORTER + BOGUSKY
Country:	USA
Category:	Clothing & footwear
Tags:	Creative review , Best of Alex Bogusky

View online or Download (original resolution) (7.8 MB in .mov)

Credits:

Agency: Crispin Porter + Bogusky — Miami
Chief Creative Officer: Alex Bogusky
Creative Director: Rob Reilly
Associate Creative Director: Evan Fry
Copywriter: Bob Cianfrone, John Reid
Art Director: James Dawson-Hollis, Matt Denyer
Production Company: MJZ — Los Angeles
Director: Rocky Morton

Sponge

Stills from video click to enlarge

Released:	September 2006
Avertiser:	Haggar Clothing


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