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Focus: thematic advertising selections › Big history in 60 seconds — Guinness Beer: noitulovE (Evolution)

Guinness Beer: "noitulovE (Evolution)" TV Commercial  by Amv BBDO London

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Released: August 2006
Advertiser: Diageo plc
Brand name: Guinness
Product: Guinness Beer
Agency: Amv BBDO London
Country: United Kingdom
Category: Beers and Ciders

Credits & Description:

Advertising Agency: ABBOTT MEAD VICKERS.BBDO, London, UNITED KINGDOM
Executive Creative Director: Johnnie Burn (wave)/Peter Raeburn (soundtree)
Creative Director: Paul Brazier
Copywriter: Ian Heartfield
Art Director: Matt Doman
Agency Producer: Yvonne Chalkley
Production Company: KLEINMAN PRODUCTIONS, London, UNITED KINGDOM
Director: Danny Kleinman
Producer: Jonnie Frankel
Music: Artist/Title: Peter Raeburn/Adam Bushell/Tom Kenyatta/Nick Foster
Other Credits: Music Company: Soundtree Music/Post Production: Framestore CFC
Date Of 1st Transmission: 03/10/2005
Advertising Agency: ABBOTT MEAD VICKERS.BBDO, London, UNITED KINGDOM
Synopsis
Three young men at a bar drink Guinness. Suddenly the action pauses and the film starts to play in reverse. The men walk backwards out of the bar. As they walk they seamlessly go back down the evolutionary chain through hundreds, thousands, millions of years.
Super: GUINNESS. Good things come to those who wait.



The TV Commercial titled noitulovE (Evolution) was done by Amv BBDO London advertising agency for product: Guinness Beer (brand: Guinness) in United Kingdom. It was released in the Aug 2006.

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