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This subsection of Ad Archive combines best commercials from all over the world according to certain themes, focusing on different creative methods and techniques, on best reels of directors, studios, agencies and brands. The section supplements the collection of prints “
Mysterious coincidences
”. However, in the TV-spots case we are talking about “focus” in particular, making an attempt to categorize creative methods and strategies.
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| «« Best samples of Antoine Bardou-Jacque style | Catching pizza delivery adverts | David Lynch in advertising »» |
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Credits:
Brand: Domino's Pizza
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Credits:
Agency: Mark BBDO
Country: Czech Republic
Entry title: Pizza Coloseum
Product/Service: Food
Brand name: Coloseum Pizza & Pasta/ Coloseum Restaurants
Advertiser: MARK BBDO
Account director: Alena Pelcova
Media Planner: Henri de la Barre
Creative director: Martin Charvat
Art Director: Andrej Stuk
Copywriter: Jenda Holecek
Photographer: Director: Martin Douba, Andrej Stuk
Production company: Mimofilm/ Agency producer: Jirka Mika
Creative idea: The CR has just 10 milion people and pizzerias are only in a few big cities.It doesnt make sense to advertise on TV or in nationwide print. We found another way to promote the quality of Coloseums pizzas.Where are people who like to go to pizza restaurants ?In pizza restaurants, of course. We send a delivery guy from Pizza Coloseum to other pizza places. He shouted Who ordered pizza from Pizza Coloseum?
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Credits:
Title "Delivery Boy"
Agency SWH Schaeffer Wünsch Has
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| «« Best samples of Antoine Bardou-Jacque style | Catching pizza delivery adverts | David Lynch in advertising »» |