This subsection of Ad Archive combines best commercials from all over the world according to certain themes, focusing on different creative methods and techniques, on best reels of directors, studios, agencies and brands. The section supplements the collection of prints “ Mysterious coincidences ”. However, in the TV-spots case we are talking about “focus” in particular, making an attempt to categorize creative methods and strategies.

Credits:

To announce the arrival of Orange's new improved PrePay offers we created a communications platform under the theme "change it better" and then went to Izvor Park in Bucharest to bring it to life...

Brand: Orange Prepay
Agency: Publicis Conseil, Paris
Director: Wilfrid Brimo
Production Company: WANDA
Copywriter: John Whelan
Copywriter: Daniel Chandler
Art Director: Nicolas Ermakoff
Agency Producer: Caroline Spitzer
Country: Romania

Credits:

Agency: Publicis, Paris
Executive Creative Director : Olivier Altmann
Art Director : Yves-Eric Deboey
Copywriter : Mathieu Degryse
Production company: Irene, Paris
Director : Frederic Planchon
TV Production : WAM
TV- Producers: Muriel Allegrini, Pierre Marcus
Post-Production : Antoine Daubert, Olivia Farges
Sound Production: Boris Nicou
Music : PSAPP "Hill of our home"

Credits:

Brand: Orange

Agency: Publicis Conseil, Paris

Creative Director: Steve O'Leary
Art Director: Nicolas Ermakoff
Copywriter: Daniel Chandler, John Whelan
Agency TV Producer: Caroline Spitzer

Executive Producer: Claude Fayolle

Credits:

Advertised brand: Orange
Advert title(s): Snowballs
Translation of headline to English: The future is bright
Advertising Agency: Publicis, Bratislava, Slovakia
Agency website: http://www.publicis.sk
Creative: Erik Reingraber
Production Company: Filmservice
Director: Eric Will
Executive Producer: Daniel Sirotek
Line Producer: Kamila Balvinová
Director of Photography: Mark Bliss
Editor: Eric Will
VFX: Studio Mirage
VFX Artist: Jan Mikulas
Telecine: Scanwerk
Colorist: Peter Deinas

Credits:

Client: Orange France
Agency: Publicis Conseil
Executive Creative Director: Olivier Altmann
Copywriter: Olivier Dermaux
Art Director: Mathieu Vinciguerra
Director: Frederic Planchon
Production Company: Irene

Producer: Christine Clerc

Post-production: BUF

Musical Artist: Doris Day "Keep Smilin', Keep Laughin' Be Happy"

Credits:

When taking a photograph, make sure your subject is ready.
And that they're arranged in a suitable formal manner.
This can be difficult with members of the animal kingdom.
Avoid blurring by keeping movement to a minimum. ( more )

Credits:

Agency: Mother, London

Credits:

Client: Orange
Title: Boxhead Girl
Agency: Vitruvio Leo Burnett, Madrid
Executive Creative Director: Rafa Antón
Creative Planner: Olalla Escrivá
Creative Directors: Javier Álvarez, Fernando Martín
Art Director: Daniél Sáenz
Copywriter: Jorge López
Agency Producers: Guzmán Molín, Dionisio Naranjo
Client Services Director: Diego Bravo
Account director: Javier Alvira
Account Supervisor: Marta Blázquez
Prodcution Company: Lee Films, Madrid
Director: Sega
Producer: Ibán Fernández
Postproduction: Infinia
Sound Studio: Sonodigi
Music: The Ditty Bops "Wishful Thinking"

Credits:

Credits:

Agency: Fallon London
Creative Director: Micah Walker
Copywriter: Lawrence Seftel
Art Director: Dave Day
Agency Producer: Trudy Waldron
Director: Ringan Ledwidge
Production Company: Rattling Stick, London
Producer: Sally Humphries
Director of Photography: Jess Hall
Post Production: The Mill London
Editor: Richard Orrick, Work
Production Service Company: The Farm, Cape Town

Credits:

Agency: Mother, London

Credits:

Director: Frederic Planchon
Copywriter: Samuel Akesson, Tomas Mankovsky
Art Director: Samual Akesson, Tomas Mankovsky
Creative Director: MIcah Walker
Producer: Simon Cooper
Production Company: Academy Films
Agency: Fallon London
Agency Producer: Nicky Barnes
Editor: Jonnie Scarlett
Lighting Cameraperson: Bruno Delbonnel
Music Composer: Devendra Banhart
Music Arranger: Devendra Banhart
Sound Designer: Parv Thind
Planner: Gareth Goodall
Account Handler: Kathrien De Bauw
Brand Manager: Natasha Payne, Rachel MacBeth
Music Publishers: Chrysalis Music

Credits:

Agency: Marcel — Paris
Creative: Fred & Farid
Agency Producer: Jacques Fouché
Production Company: Backyard Productions — Venice, Gang Films
Director: Rob Sanders
Director of Photography: Stuart Graham
Production Designer: Marco Puig
Executive Producer: Frederic Mialaud
Editor: Sophie Fourdrinoy

Credits:

Title: "Blackout"
Agency: Mother
Production: Independent Films, Biscuit Filmworks
Director: Noam Murro

Credits:

Agency: Mother — London
Production: Independent/Biscuit
Director: Noam Murro

Credits:

Director: Ridley Scott