This subsection of Ad Archive combines best commercials from all over the world according to certain themes, focusing on different creative methods and techniques, on best reels of directors, studios, agencies and brands. The section supplements the collection of prints “ Mysterious coincidences ”. However, in the TV-spots case we are talking about “focus” in particular, making an attempt to categorize creative methods and strategies.

Credits:

It is a fact of nature: When a honey bee returns to the hive after finding a good source of nectar, it will perform a unique dance for its hive mates, detailing the distance, quality and quantity of the new food supply.

Sadly, honey bees are mysteriously vanishing in staggering numbers - a crisis known as Colony Collapse disorder - which is alarming considering honey bees are responsible for pollinating one-third of our natural food supply.

Learn more at http://www.helpthehoneybees.com

Credits:

Agency: Draftfcb (Chicago)
Brand: Taco Bell
Type: Television
Tagline: Think Outside The Bun.

Credits:

The new Citroën Berlingo is available with three seats. So, these three guys are delighted. Also by all the other great new features.

URL: http://www.berlingotrio.nl

Credits:

Agency: Mother, London
Copywriter: Mother
Art director: Mother
Production Company: Hungry Man, London
Director: Taika Waititi
Producer: Martin Box
Editor: Art Jones @ Speade
Post-production: Golden Square

Credits:

Agency: J Walter Thompson, New York
Co-President/Chief Creative Officer: Ty Montague
Executive Creative Directors: Andrew Clarke/Jeremy Postaer
Creative Director/Copywriter: Chris Maiorino
Copywriter: Scott Bell
Director of Production: Jill Rothman
Producer: Joel Jeffords
Digital Strategist: Rachel Clarke
Director of Emerging Media: David Rosenberg
Production Manager: Debbie Gleason
Production Company: Rockhard Films, West Hollywood
Executive Producer: Lorraine Kraus
Head of Production: Amanda Fox
Director: Marc Klasfeld
Producer: Nicole Acacio
Director of Photography: Barry Norwood
Art Director: Dana Wald
Offline Editor: Richard Alarcon
Online: Skulley FX
Telecine: Company 3: Dave Hussey
Visual Effects: Skulley FX
Music: Suited 'N Booted Music, Inglewood

Credits:

Agency: BBH
Executive Creative Director: Kevin Roddy
Art Director: Amee Shah
Copywriter: Matt Ian and Clay Wiener
Head of Broadcast: Bruce Wellington
Senior Producer: Lisa Setten
Producer: Melissa Bemis
Production Company: HSI Productions, New York
Director: Julien Christian Lutz (X)
Director of Photography: Max Goldman
Executive producer: Ellen Jacobson
Producer: John Winter
President: Stavros Merjos
VP/commercial division: Kerstin Emhoff
Head of Production: Michael McQuhae
Music: Maxamus Entertainment
Producer: JDiggz, Sterling Sound
Editing House: The Whitehouse
Editor: Crandall Miller
Assistant Editor: Kim O’Donnell
Editorial Producer: Lauren Hertzberg
Post Production: The Mill NY
VFX Producer: Carrie Van Den Bussche
Lead Smoke Artist: Jeff Robins
Smoke Artist: Aidan Thomas
Telecine Artist (DCP): Tom Poole
Asst Telecine Artist: Sal Malfitano
Telecine Producer: Angela Botta
Engineer: Chris Athens, EMW Studios
Engineer: James Czeiner
Audio Mix: Nutmeg Recording Studios