An innovative hoarding for Berger Paints where a live painter appeared to be extending the blue of the sky on to the hoarding itself. This was done by creating dramatic cut outs in the hoarding in the actual shape of the roller strokes.

Brand: Berger Paints
Agency: JWT Mumbai
Executive Creative Director: Tista Sen
Creative Director: Nandita Chalam
Copywriter / Art Director: Minal Phatak
Fabricator: Alakh Publicity, Tushar Rechwad.

Country: India

To promote Rimmel’s Quick Dry nail polish JWT London's aim was to literally stop young women in their tracks by placing large eye catching sculptures outside Rimmel retailers on high streets.Bottles of nail polish appeared to have been poured onto the floor from a height with the liquid drying in seconds to create a surreal spectacle, highlighting the product’s quick drying benefit.The campaign also included actual size models situated around point of sale counters in stores.

Brand: Rimmel Quick Dry Nail Polish

Agency: JWT London
Executive Creative Director: Russell Ramsey
Art Director: Darren Keff / Phillip Meyler
Copywriter: Darren Keff / Phillip Meyler
Agency Producer: Sofie Holmstrom
Country: United Kingdom

This lenticular poster from DDB New Zealand demonstrates that no matter how late it gets, you can always grab a bite at McDonald's.

Brand: McDonald's 24 Hours
Agency: DDB New Zealand
Retoucher: Gordon Moir
Photographer: Spid
Executive Creative Director: Toby Talbot
Head of Art: Mike Davison
Creative Group Head: Paul Hankinson
Senior Art Director: Pete Thompson
Creatives: Damian Galvin, Carlos Savage
Country: New Zealand
Account Director: Callum Walker
Group Account Director: Zoe Alden

Tagline: “Get a world view"

Brand: The Economist
Agency: BBDO New York
Illustrator: Nick Dewar
Executive Creative Director: David Lubars, Bill Bruce
Creative Directo, Copywriter: Kara Goodrich
Creative Director, Art director: James Clunie

Tagline: Day time holding back, night time paying back.

This billboard was placed during the Ramadhan/Fashing period. Using the backlights we can change the image autotically every time the billboards was lit. The images chaned from empty plates and bowls during the day to plates and bowl full of food.

Advertising agency: Leo Burnett Frankfurt

To bring attention to the Super 7 jackpot, we created an artificial rainbow by projecting high-powered lights and colored gels into the sky above this billboard.

This poster was displayed close to Audi dealerships throughout Germany to vividly demonstrate the dangers of blind spots. As a result, the delarships recorded a noticably higher demand (+35%) for the Audi Side Assist.

Tagline: See more. Audi side assist.
Advertising Agency: Philipp und Keuntje, Hamburg, Germany
Creative Directors: Diether Kerner, Ales Polcar
Art Director: Jan Berg
Copywriters: Ales Polcar, Oliver Kohtz
Account: Tanja Heier, Fedja Burmeister

Ripped sidewalk standee

HP Advanced Photo Paper guarantees true-to-life image quality. To highlight this benefit, a standee was customised to give the impression that someone actually walked through a gigantic piece of paper and caused it to tear. Several of these standees were then placed at strategic locations to demostrate to passers-by that's real t their eyes is actually a reproduction using HP Advanced Photo Paper.

Client: Hewlett-Packard
Agency: Publicis, Malaysia
Executive Creative Director: Andy Soong,
Lisa Ng
Art Director: Chong Khong Lum,
Hong Xiao Yeen,
Ooi Toe Lee
Copywriter: Teh Le Vin,
Lisa Ng,
Andy Soong
Photographer: Chee Wai

Ripped sidewalk standee

HP Advanced Photo Paper guarantees true-to-life image quality. To highlight this benefit, a standee was customised to give the impression that someone actually walked through a gigantic piece of paper and caused it to tear. Several of these standees were then placed at strategic locations to demostrate to passers-by that's real t their eyes is actually a reproduction using HP Advanced Photo Paper.

Client: Hewlett-Packard
Agency: Publicis, Malaysia
Executive Creative Director: Andy Soong,
Lisa Ng
Art Director: Chong Khong Lum,
Hong Xiao Yeen,
Ooi Toe Lee
Copywriter: Teh Le Vin,
Lisa Ng,
Andy Soong
Photographer: Chee Wai

Ripped sidewalk standee

HP Advanced Photo Paper guarantees true-to-life image quality. To highlight this benefit, a standee was customised to give the impression that someone actually walked through a gigantic piece of paper and caused it to tear. Several of these standees were then placed at strategic locations to demostrate to passers-by that's real t their eyes is actually a reproduction using HP Advanced Photo Paper.

Client: Hewlett-Packard
Agency: Publicis, Malaysia
Executive Creative Director: Andy Soong,
Lisa Ng
Art Director: Chong Khong Lum,
Hong Xiao Yeen,
Ooi Toe Lee
Copywriter: Teh Le Vin,
Lisa Ng,
Andy Soong
Photographer: Chee Wai

Art Director: Greg Nobles

Production Manager: Laurie Gustafson

Life comes at you fast.
Nationwide Auto Insurance.

Advertising Agency: TM Advertising, Irving, USA

Know What to Do.
Canadian Red Cross
Learn first aid. www.redcross.ca

Advertising Agency: Downtown Partners, Toronto, Canada
Creative director: Dan Pawych
Copywriter: Andy Linardatos
Art Director: Hylton Mann
Photographer: Frank Hoedl
Producer: Anne Marie Martignago
Production house: Westside Studios, Toronto
Account Director: Sheng Sinn

Advertising Agency: Saatchi & Saatchi Frankfurt, Germany
Creative Director: Eberhard Kirchhoff
Art Director: Patrick Ackmann
Copywriter: William John