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Home / Focus / W+K creative selection

This subsection of Ad Archive combines best commercials from all over the world according to certain themes, focusing on different creative methods and techniques, on best reels of directors, studios, agencies and brands. The section supplements the collection of prints “ Mysterious coincidences ”. However, in the TV-spots case we are talking about “focus” in particular, making an attempt to categorize creative methods and strategies.


«« Scale, globalization and epics in advertising W+K creative selection Orange advertising history »»

Into The Blue

TV-Spots  Escada Into The Blue WIEDEN & KENNEDY AMSTERDAM
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Credits:

Agency: Wieden + Kennedy Amsterdam
Director: Bruno Aveillan

Videogame

TV-Spots  CANNES LIONS Wieden + Kennedy Portland
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Credits:

Agency: Wieden + Kennedy - Portland
Creative Director: Mark Fitzloff
Agency Creative: Sheena Brady, Shannon McGlothin
Head Of Production: Julia Parfitt
Agency Producer: Niki Polyocan
Production Company: Nexus Productions
Director: Smith & Foulkes
Executive Producer: Chris O'Reilly
Producer: Kara McCombe
Animation Supervisor: Reece Millidge
Sound Design: Amber Music
Sound Designer: Chris Smith
Audio Post Production: POP Sound - Santa Monica
Mixer: Peter Rincon
Arranger: H. Scott Salinas
Animation: Stuart Doig, Ben Crowe, Antoine Bourruel, Alberto Lara,
Andres Puente
Compositing: Dean Koonjul, Dany Sayers
After-Effects Animation/Compositing: Autodesk 3D Studio Max with Brazil
HD and Film Grade: Midnight Transfer
Film Prints: Cinesite
Sound Consultant: Jonny Trunk
Head of 3D: Ben Cowell
Character Supervisor: Darren Price
Modelling: Will Brand, Jerome Haupert, Paul Herbert, Daren Rolmanis
Vehicle Modelling: Wayne Kresil
Character Modelling: Mattias Bjurstrom, Matt Clark
Background Development: Adam Willis
Rigging: Luis San Juan Pallaras, Anders Freij, Rodi Kaya
3D FX: Ludovik Boden
Lead Texturing: Philippe Gaulier
Texturing: Claudia Torres, Joan Cabot, Jaime Fernandez
Character Rendering: Mike Greenwood
Storyboard Artist: Ben Godfrey

Happiness Factory

TV-Spots  CANNES LIONS WIEDEN & KENNEDY AMSTERDAM
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Credits:

Agency: Wieden + Kennedy, Amsterdam
Creative Directors: Hunter Hindman, Rick Condos
Account Team: Stephen Corlett
Producer: Darryl Hagans & Tom Dunlap
Assistant Producer: Matt Kendall
Executive Creative Directors: Al Moseley, John Norman
Agency Executive Producer: Tom Dunlap

Prodco: Psyop
Directors: Todd Mueller & Kylie Matulick
Executive Producer: Justin Booth Clibborn
Producer: Boo Wong
Assistant Producer: Kate Phillips, Viet Luu
Flame Artist: Eben Mears
Lead 3-D Artist: Joe Burrascano
3D Artists/Animators: Kevin Estey, Josh Harvey, David Chontos, Jonathan Garin, David Lobser, Naomi Nishimura, Ylli Orana, Clay Budin, Chris Bach, Dylan Maxwell, Kyle Mohr, Miles Southan, Boris Ustaev, Dan Vislocky
Modelers: Jaye Kim, Joon Lee

Storyboard Artist: Ben Chan
Matte Painter: Dylan Cole
Editor: Cass Vinini
Music: Human
Executive Producer: Marc Altshuler
Sound Design: Amber Music & Sound Design
Executive Producer: Michelle Curran
Sound Designer: Bill Chesley
Producer: Kate Gibson
Audio Post-Production: Audio Engine, NY

Nike Addicted

TV-Spots  Nike+ Weiden+Kennedy Amsterdam
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Credits:

Agency: Wieden & Kennedy/Amsterdam
Executive Creative Director: Al Moseley, John Norman
Creative Director: Alvaro Sotomayor
CD/Copywriter: Rick Condos
CD/Art Director: Hunter Hindman
Production Company: MJZ/London
Director: Dante Ariola
Executive Producer: Elissa Singstock
Producer: Natalie Hill
Editorial Company: Peepshow/London
Editor: Andrea MacArthur
Post Production: The Mill/London
Music: A-Bomb
Audio Post Production: Grand Central

Mushroom

TV-Spots  LURPAK Wieden + Kennedy London
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Credits:

Agency: Wieden + Kennedy - Portland
Creative Director: Ben Walker, Matt Gooden
Agency Producer: Jonathan Chads
Production Company: Partizan
Director: Antoine Bardou-Jacquet
Producer: Russell Curtis
Post Production: The Mill - Los Angeles
Offline Editor: Bill Smedley Work
"Pitman" Animation: Assembly Line

Cloud

TV-Spots   Psyop
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Credits:

Production: Psyop

Director: Zoe Wishart

Music: Folder by Plastic Operator

Robots

TV-Spots  NIKE AIR Wieden + Kennedy Portland
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Credits:

это ГЕНИАЛЬНО.

Client: Nike

Agency: Wieden + Kennedy — Portland

Creative Director: Steve Luker
Associate Creative Director: Joe Staples
Copywriter: Nathan Goldberg
Art Director: Jay Barry
Agency Producer: Kevin Diller

Production Company: Biscuit Filmworks — Los Angeles


Grrr

TV-Spots   Wieden + Kennedy London
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Released: April 2005
Avertiser: HONDA
Agency: Wieden + Kennedy London
Country: United Kingdom
Category: Cars
Tags: Animation in advertising , W+K creative selection , Favourite
View online or Download (original resolution) (7.2 MB in .mpg)

Credits:

Agency: Wieden + Kennedy, London
Creative Directors: Kim Papworth, Tony Davidson
Writers: Sean Thompson, Michael Russoff, Richard Russell
Agency Producers: Charlie Tinson, Rob Steiner
Production Company: Nexus, London
Directors: Smith & Foulkes
Producer: Julia Parfitt
Music Composer: Michael Russoff
Music Production: Amber, London
Sound Design: Johnnie Burn, Wave, London
Победитель Каннских Львов 2005

Cog

TV-Spots  HONDA ACCORD Wieden + Kennedy London
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Credits:

Director: Antoine Bardou-Jacquet
Production Company: Partizan Midi Minuit
Agency: Wieden & Kennedy
Agency Producer: Rob Steiner
Agency Creatives: Matt Gooden & Ben Walker
Post Production: The Mill
Producer: Fi Kilroe
Flame: Barnsley
Flame Assistant: Dave Birkill

TAG (90 SEC.)

TV-Spots   WIEDEN + KENNEDY
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