| See full size 600x329 px | |
| Released: | January 2004 |
| Avertiser: | AMERICAN LEGACY FOUNDATION |
| Brand name: | THE TRUTH ANTI-SMOKING CAMPAIGN |
| Agency: | ARNOLD WORLDWIDE |
| Country: | USA |
| Awards: |
Cannes Lions 2004 Press Shortlist
|
Credits:
Creators Copywriter: Art Director: Account Supervisor: Raquel Almeida Advertiser Supervisor: Beverly Kastens Creative Director: Photographer: Chad Ress Typographer: Illustrator: Entrant Company: ARNOLD WORLDWIDE Creative Team: Ron Lawner/Alex Bogusky/Pete Favat/Roger Baldacci/Tom Adams,Roger Baldacci,Rob Baird Other: