Title "Mount Rushmore"
Agency McCann Erickson Romania
City Bucharest 1
Advertiser Nestlé
Brand Name Maggi
Business Sector Food (Excluding Confectionary, Desserts & Snacks)
Campaign Name Greater thing
Market Romania
Country of Production Romania
Type Print
Awards The Golden Drum Awards, 2006 (Golden Drum for the series) for Press
The Golden Drum Awards, 2006 (Golden Watch) for Advertising Campaigns
The Golden Drum Awards, 2006 (Golden Drum for the series) for Press
The Golden Drum Awards, 2006 (Golden Watch) for Advertising Campaigns
AdPrint - European Creative Teams Competition, 2007 (Winner) for Best Use of Copywriting
Creative Director Adrian Botan, Alexandru Dumitrescu
Art Director Monica Stanescu
Photographer Carioca