| See full size 1183x687 px | |
| Released: | October 2007 |
| Avertiser: | PEUGEOT |
| Brand name: | Peugeot 308 |
| Agency: | Torke Stunt |
| Country: | Portugal |
| Category: |
Cars
|
| Tags: |
Guerilla
Work Creative review |
Credits:
In order to promote the launching of the new 308, the 4 main Portuguese airports were the stage for three different actions.
A "Travel Agency Driver" was at the arrivals gateway, showing a signboard saying: "308- Get ready for the arrival of the new Peugeot".
Advertising boards on top of the departures/arrivals information screens, with the words "It has arrived! 308".
Transportation boxes were placed by the luggage belt, with "It has arrived! 308" printed on it.
Advertising Agency: Torke Stunt, Lisbon, Portugal