| See full size 645x600 px | |
| Released: | November 2007 |
| Agency: | MILES CALCRAFT BRIGINSHAW DUFFY |
| Country: | United Kingdom |
| Category: |
Public awareness messages
|
| Tags: |
outdoor
Social Advertising |
Credits:
A replica of a prison cell was toured around venues in the five boroughs of London where gun crime is most prevalent within black communities. The prison cell enabled young people to get a real perspective on what it would be like to be in a prison cell, challenging them to think about all the things they will leave behind if they end up in prison.