| See full size 2880x1728 px | |
| Released: | April 2008 |
| Avertiser: | PAWS ANIMAL WELFARE SOCIETY |
| Agency: | DENTSU |
| Country: | Malaysia |
| Category: |
Public awareness messages
|
| Tags: |
Creative outdoor
|
Credits:
Dentsu Malaysia placed these posters for Paws Malaysia at vets in town. The poster featured tabs with numbers at the bottom. When pet owners tried to take the number, the entire “bar” from the cage peels off. It proved so popular they ran out of tabs to replace the posters within a week.