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170 000 cutting edge & award winning commercials, with high quality playback & unlimited download option Get to know more about how Coloribus can help you!Advertising campaign "Amnesty International (Human Rights Day 2008)"
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Campaign "Amnesty International (Human Rights Day 2008)" →
Amnesty International: Gunshot Sticker
| See full size 1191x842 px | |
| Released: | May 2008 |
| Avertiser: | AMNESTY INTERNATIONAL |
| Agency: | GREY ADVERTISING HONG KONG |
| Country: | China |
| Category: |
Public awareness messages
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| Tags: |
Creative outdoor
|
Credits:
To commemorate International Human Rights Day which emphasizes the UN resolution on abolishing the death penalty Grey Hong Kong used ambient in a street carnival in HK. A prisoner with a gunshot is put up as poster in the street to attract the attention. People can show their support to the UN resolution on abolishing the death penalty by taking the gunshot away from the prisoner, thus freeing him from death. Each gunshot is a sticker featuring the Amnesty website, where people can show further support to the resolution.
Product : Amnesty International Human Rights Day 2008
Agency : Grey Hong Kong
Photographer: Lester Lee
Executive Creative Director: Keith Ho
Creative Director: Danny Chan / Ivy Lee
Copywriter: barbara jiang
Art Director: Raymond Wong / Kato Tsang
Country : Hong Kong
Other Credits : Production Manager: Ken Yau