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Print: HONDA MOTOR CO.: ZOOM IN/OUT

Prints, Outdoor, Ads HONDA MOTOR CO.: ZOOM IN/OUT, , DENTSU,

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Released:	June 2008
Avertiser:	HONDA MOTOR CO.
Agency:	DENTSU
Country:	Japan
Category:	Cars
Awards:	Cannes Lions 2008 Cyber Silver

Credits:

http://www.interactive-salaryman.com/pieces/internavi3_e/cannes.html

Type Of Entry: Online Advertising
Title: ZOOM IN/OUT
Advertiser/Client: HONDA MOTOR CO.
Product/Service: CAR NAVIGATION SYSTEM
Entrant Company, City: DENTSU, Tokyo
Country: JAPAN
Advertising/Web Design Agency, City: DENTSU, Tokyo
Country: JAPAN

Credit Details:

Name	Position	Company
Hiroki Nakamura	Creative Director	Dentsu
Kazuomi Goto	Copywriter	Dentsu
Yusuke Kitani	Art Director	Kaibutsu
Ryoichi Nakano	Producer	Dentsu
Yasuyuki Shiogai	Producer	Dentsu

Synopsis:

A brand campaign to advance recognition for Franck Muller and 5 other high class mechanical watches. In Japan, 53% of car users own a car navigation system. "Internavi", Honda's genuine car navigation system is equipped with sophisticated gears, such as the auto-updating map data.

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